Goal, City Football Group partner for esports series

Football news website Goal has partnered with the City Football Group for an esport series – titled Goal Vs – that centers around its professional FIFA player, Graham “GrayzaGoal” McIntyre.

The first four episodes of the series will show McIntyre facing off against fellow FIFA players from Manchester City FC, New York City FC and Melbourne City FC – all of which are part of the City Football Group.

GrayzaGoal

Paul Rayment, Marketing Manager for Goal said: “FIFA plays an integral part in how Goal’s fans enjoy football, for many, they spend more time playing the game than watching football on TV. As we’ve seen the popularity of FIFA as an eSport rise, we’ve been looking for a way to introduce it to our audience and we see “Goal Vs” as the perfect way to do so.”

The series will kick off on May 24th and will be shared across the official social media accounts from each of the participating football clubs. McIntyre will be shown playing against Christopher “NYC_Chris” Holly in the very first episode.

“City Football Group’s eSports players are some of the best in the world and working with them on the first four episodes makes perfect sense, aligning with Goal’s strategy to focus on the biggest teams, players and competitions in the world,” added Rayment.

Goal Vs will have both Richard Buckley and Brandon Smith, two well-known figures from the FIFA community, commentating over the action.

Esports Insider says: This is an interesting subject matter for a series, and will undoubtedly provide some extra exposure for Goal’s FIFA player, McIntyre. Getting the City Football Group to not only participate but to share the series, will help with viewership too. Overall, it seems like a good move from Goal.