NBA 2K League team the 76ers Gaming Club has announced a multi-year partnership with chair manufacturer Zipchair.
As 76ers Gaming Club’s official gaming chair partner, Zipchair will provide the team’s players and staff with branded gaming chairs and furniture for the NBA 2K League, team training, streams, and content creation at the side’s training complex and house.
The collaboration between 76ers Gaming Club and Zipchair will also feature social-media sweepstakes and campaigns, giving fans the opportunity to win their own customised branded gaming chairs.
Kathryn Alario, Vice President of Marketing for the Philadelphia 76ers commented: “76ers Gaming Club is thrilled to partner with an emerging brand like Zipchair ahead of the upcoming NBA 2K League season.
“Commitment to player wellness and performance is paramount to our Harris Blitzer Sports & Entertainment family. Enhancing the gaming experience of our 76ers GC team with a high-quality comfortable product energises the team and organization as we look forward to competing for a championship this season.”
In addition to all other activations, fans of the 76ers Gaming Club will be able to pick up a reduced price Zipchair as the company will be offering a fifteen percent discount using a 76ers promo code.
Chandler Suprina, President of Zipchair Gaming added: “We are beyond excited to work with the entire 76ers GC organisation, including their players and Coach Terrell.
“Our Zipchair Gaming line of gaming chairs and furnishings will help raise the level of comfort and performance for their players and we look to do the same for their fans by supplying 76ers GC-branded gaming chairs for their home use. Working with the entire 76ers GC organisation allows us to amplify our shared values and vision.”
Esports Insider says: A nice comfy deal for the 76ers Gaming Club and Zipchair ahead of the upcoming NBA 2K League season. In 2021, Zipcahir has looked to further establish itself in esports, with its most recent deals pushing its products towards the NBA 2K community.