Pinnacle Solution, the B2B arm of bookmaker Pinnacle, has announced the launch of its Esports Hub betting platform.
According to the release, the platform was designed specifically for esports fans to provide ‘the best esports betting content available’.
The Esports Hub reportedly features more than 100 unique esports markets with over 2,000 live events per month, 7,000 pre-match events per month, embedded live streaming and seamless iframe integration tailored to the customer’s brand.
Moreover, the platform plans to introduce data-rich scoreboards, which aim to educate betting decisions.
Paris Smith, CEO of Pinnacle, spoke on the announcement in a release: “With the unique position of being the only managed trading service with skin in the esports game, we know first-hand the challenges that operators face. The Esports Hub allows partners to leverage this know-how and deliver their esports customers with an award-winning product designed for their needs.
“Esports betting is a vertical in its own right, not an extension of the traditional sportsbook, and this B2B tool provides the community with a betting destination tailored to how they like to engage with esports, while also delivering operators new revenue streams and enhanced hold potential.”
The Esports Hub is now available to Pinnacle Solution’s existing and prospective sportsbook partners. These entities can integrate the platform either as an add-on to its existing sportsbook or as part of a plug-and-play sports betting solution.
Esports Insider says: As esports betting continues to grow, new solutions will be created in order to develop and enhance user experiences. As such, it’s not a surprise to see Pinnacle produce a new platform tailored to esports betting. It’ll be interesting to see how many sportsbooks utilise this new platform and whether this could convince more non-endemic bookmakers to enhance its offerings.