G2 Esports extends partnership with AORUS for fourth year
Berlin-based organisation G2 Esports has extended its strategic partnership with GIGABYTE gaming brand AORUS for a fourth consecutive year. The extension…
Partnerships & Sponsorships
Alliance and Razer partnership expands
Swedish based player-owned esports organisation Alliance has expanded its partnership with gaming peripherals and accessories…
Capcom, Konami, and Sega join Global Esports Federation
The Global Esports Federation (GEF) has announced Japanese game publishers Konami, Sega, and Capcom as the latest members to join its…
Valve funds rebooted Movistar Liga Pro Gaming season
Games publisher Valve has committed funding to reboot the Movistar Liga Pro Gaming circuit, a professional…
IBM enters esports, Team Vitality opens facility in Stade de France | ESI Digest #13
Each week, ESI Digest breaks down the weekly happenings in the esports industry, making sense of…
The top Indian esports business developments in September 2020
September was a big month for Indian esports with everything being set into motion with…
Astralis Group enters commercial partnership with Cavea
Danish organisation Astralis Group has entered a commercial partnership with sponsorship and analytics firm Cavea for an undisclosed…
Team Vitality and Renault unveil performance facility in Stade de France
French organisation Team Vitality, working alongside the Renault Group, has strengthened its F1 Esports team ahead…
Evil Geniuses partners with HP Enterprise for edge in talent discovery
North American esports organisation Evil Geniuses has partnered with the enterprise arm of hardware brand Hewlett Packard, HP Enterprise (HPE). According to the two parties, the multi-year partnership will allow…
Pride Day: Brazil celebrates diversity in esports with LGBTQ+ events
Diversity is a subject often raised in the gaming and esports world. As the industry moves forward and expands, it constantly faces the challenge of having its core, stereotypically non-diverse…
BLAST gears up with Nike
Global esports tournament organiser BLAST Premier has partnered with clothing and sportswear brand Nike for a merchandise project. The two companies will launch a co-branded collection of merchandise that will…
NASEF becomes official esports provider of California Interscholastic Federation
The North America Scholastic Esports Federation (NASEF) has been selected by Californian high school sports governing body California Interscholastic Federation (CIF) as its official esports provider. As a part of…
Gen.G and McDonald’s Franchisees Renew McDonald’s Crew League
Multinational esports organisation Gen.G has announced an extension of its partnership with McDonald’s franchisees. The partnership will see the fast food brand’s franchise employee-only esports competition, Crew League, renewed in…
Interview: Team Detonator preps Omnicoach for Japan expansion
It’s not often that you see one of your clients invest money into your company, but that is precisely what happened between Omnicoach and Team Detonator. Team Detonator — a…
