LEC announces NEOM as main partner for summer split
Update - 30/07/2020: LEC has terminated the partnership with NEOM after facing backlash from broadcast talent, employees, partner teams, and fans alike. "After further reflection, while we remain steadfastly committed to...
Heron Preston enters esports as Gen.G’s Executive Brand Advisor
Fashion designer Heron Preston has joined esports organisation Gen.G as an Executive Brand Advisor, the company has revealed.
Preston will join with the aim of shaping the brand and "amplifying gaming to a new fanbase",...
BLAST to help develop Saudi Arabia’s NEOM as esports hub
Danish tournament organiser BLAST has announced a partnership with Saudi Arabia to help shape its in-development NEOM city into a regional esports hub.
Designed as an almost utopian city intended to feature...
Ferrari unveils esports series in partnership with Hublot
Italian sports car manufacturer Ferrari has launched a simulation racing series where racers will have the opportunity to represent the Ferrari Driver Academy Hublot Esports team.
Swiss watch manufacturer Hublot, sponsor of...
Find Your Grind announced as Rogue, London Royal Ravens sponsor
ReKTGlobal announced today that it has expanded its partnership with educational foundation Find Your Grind, which will now sponsor its Rogue and London Royal Ravens team brands.
Find Your Grind and ReKTGlobal...
FaZe Clan dials up partnership with Verizon
North American organisation FaZe Clan has welcomed telecommunications company Verizon as its exclusive 5G partner.
The agreement provides Verizon team exclusivity for both professional players and content creators across the FaZe Clan...
Patrick Mahoney discusses enhancing team merchandise in ESI Focus #3
Delving further into the focus on esports apparel, Patrick Mahoney, CEO of We Are Nations, joins host Adam Fitch on the third episode of ESI Focus.
https://youtu.be/cuSr-5ogNJQ
Mahoney is the CEO of We...
Andbox and T-Mobile extend alliance through 2021
Andbox, the parent company of the New York Excelsior and New York Subliners, announced today that it has extended its partnership with mobile carrier T-Mobile through 2021.
The extended deal continues the...
T1 establishes deal with Hana Bank
T1 Entertainment & Sports, a joint venture between SK Telecom and Comcast Spectacor, has established a deal with Hana Bank.
The South Korean bank will develop financial products for T1's fans, according...
UFC sponsors China’s mobile Peacekeeper Elite League
Mixed martial arts league Ultimate Fighting Championship (UFC) has been announced as a strategic partner for Versus Programming Network’s (VSPN) Peacekeeper Elite League in China.
The Peacekeeper Elite League (PEL) is the...
