Enthusiast Gaming to merge with Luminosity Gaming parent company

Enthusiast Gaming Holdings has entered an arrangement agreement with 755 Capital Corp. and Aquilini GameCo, the parent company of Luminosity Gaming, to merge their assets. The merger will allow the companies to have access...
Ferrari F1 Esports

Ferrari joins Formula 1 New Balance Esports Series

Ferrari has been confirmed to compete in the upcoming third season of the Formula 1 New Balance Esports Series. This marks the first time that all 10 Formula 1 teams have competed...
Cloud9 Microsoft

Cloud9 and Microsoft enter technology and analytics partnership

North American esports organisation Cloud9 has appointed Microsoft as its official technology and performance analytics partner. The multi-year partnership will see the two parties work together to "develop new tools and technologies"...
This week in esports

This week in esports: Evil Geniuses, MAD Lions E.C., Rogue, Puma

Investments and acquisitions, these are two actions that happen quite often in this industry. This week in esports has been no different, with a few prominent organisations announcing a business move...
UK Esports Awards Pure Scooters

UK Esports Awards welcomes Pure Scooters as sponsor

UK Esports Awards has unveiled another sponsor ahead of its second show in the form of Pure Scooters. The electric scooter retailer will act as the pre-drinks partner and give away two...
Bucks Gaming Froedtert

Bucks Gaming partners with Froedtert & the Medical College of Wisconsin

Bucks Gaming, the NBA 2K League team of the Milwaukee Bucks, has partnered with Froedtert & the Medical College of Wisconsin. Acting as the team's official health care partner, the health network will welcome...
NICKMERCS FaZe Clan

FaZe Clan signs Fortnite player NICKMERCS

North American esports organisation FaZe Clan has signed professional Fortnite player and content creator Nick "NICKMERCS" Kolcheff. The popular personality left 100 Thieves - the organisation founded and ran by Matthew "Nadeshot" Haag...
Tainy Lex Borrero ReKTGlobal

ReKTGlobal welcomes investment from Tainy and Lex Borrero

ReKTGlobal, the parent company of North American organisation Rogue, has received investment from Latin music figures Marco "Tainy" Masís and Lex Borrero. The former is a producer - who is behind songs...

Stepan Shulga – Parimatch – Curiosity and thirst for something new

Betting has undoubtedly grown to become a key part across a lot of the esports industry. It's now commonplace to see teams playing in Dota 2 and CS:GO with betting sponsors...
Cloud9 Puma Jersey

Cloud9 expands sponsorship deal with Puma

North American esports organisation Cloud9 has agreed to an expanded sponsorship deal with German athletic apparel company Puma. The new, multi-year deal will see the two parties work together on a full...