{"id":7612,"date":"2026-02-07T08:14:00","date_gmt":"2026-02-07T07:14:00","guid":{"rendered":"https:\/\/esportsinsider.com\/es\/?p=7612"},"modified":"2026-02-05T13:14:32","modified_gmt":"2026-02-05T12:14:32","slug":"el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos","status":"publish","type":"post","link":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos","title":{"rendered":"El esports en LATAM deja atr\u00e1s el Hype y entra en una fase inc\u00f3moda: crecer sin atajos"},"content":{"rendered":"<div id=\"esi-paragraph-6a69bf8140eb6\" class=\"esi-paragraph \">\n    \n<p>Los \u00faltimos datos de mercado del esports en Sudam\u00e9rica dibujan un escenario que expertos de la industria ya intu\u00edan: la regi\u00f3n avanza, s\u00ed, pero a un ritmo m\u00e1s lento de lo que promet\u00edan discursos de hace unos a\u00f1os. <\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-6a69bf8140ff2\" class=\"esi-paragraph \">\n    \n<p>El sector sigue creciendo de forma sostenida, sin enfrentarse a desplomes, pero sin llegar a ese \u00absalto de escala\u00bb que se esperaba tras la pandemia y el boom de audiencias. <\/p>\n\n  <\/div>\n\n\n<div class=\"keep-reading \"  id=\"kr-6a69bf8141ef4\">\n  <div class=\"heading section__title \"><span>Sigue Leyendo<\/span><\/div>\n  <ul class=\"d-flex flex-column\">\n          <li id=\"post-6756\" style=\"order: 1;\"><a href=\"https:\/\/esportsinsider.com\/es\/2026\/01\/los-esports-conquistan-la-universidad-en-latam\">Los esports conquistan la universidad en LATAM<\/a><\/li>\n          <li id=\"post-5920\" style=\"order: 2;\"><a href=\"https:\/\/esportsinsider.com\/es\/2025\/11\/lenovo-y-shinden-se-unen-para-potenciar-los-esports-en-latam\">Lenovo y ShindeN se unen para potenciar los Esports en LATAM<\/a><\/li>\n          <li id=\"post-5452\" style=\"order: 3;\"><a href=\"https:\/\/esportsinsider.com\/es\/2025\/11\/venezuela-busca-ser-un-referente-en-el-efootball\">Venezuela busca ser un referente en el eFootball<\/a><\/li>\n      <\/ul>\n<\/div>\n\n\n<div id=\"esi-paragraph-6a69bf8143db9\" class=\"esi-paragraph \">\n    \n<p>Los patrocinios siguen siendo limitados, los acuerdos de derechos audiovisuales a\u00fan no alcanzan las grandes cifras de otras regiones, y la estructura competitiva contin\u00faa siendo desigual en cada pa\u00eds. <\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-6a69bf8143ead\" class=\"esi-paragraph \">\n    \n<p>El resultado es un <strong>ecosistema de esports que funciona pero que a\u00fan no ha alcanzado la madurez del sector para convertir el volumen de jugadores y espectadores en ingresos s\u00f3lidos <\/strong>y recurrentes. <\/p>\n\n  <\/div>\n\n\n<div id=\"esi-heading-6a69bf8144089\" class=\"esi-heading \">\n  \n<h2 class=\"wp-block-heading\">Los usuarios marcan el ritmo<\/h2>\n\n<\/div>\n\n\n<div id=\"esi-paragraph-6a69bf814415b\" class=\"esi-paragraph \">\n    \n<p>La principal tracci\u00f3n que se ve en la industria de los esports en LATAM no es la monetizaci\u00f3n de grandes acuerdos institucionales en Streaming, merchandising o ticketing, como cabr\u00eda esperar. <\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-6a69bf8144228\" class=\"esi-paragraph \">\n    \n<p>Las <strong>comunidades activas, el engagement alto y el consumo de contenido constante, ha hecho que el comportamiento del p\u00fablico sea el verdadero motor<\/strong> de cambio en los esports de Sudam\u00e9rica. <\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-6a69bf81442f1\" class=\"esi-paragraph \">\n    \n<p>Esta entrega a\u00fan no ha conseguido que los esports se conviertan en un producto de inter\u00e9s para grandes televisiones, pero si es un ecosistema vivo que se orienta a consolidar la monetizaci\u00f3n del sector. <\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-6a69bf81443d3\" class=\"esi-paragraph \">\n    \n<p>En esta misma l\u00ednea, <strong>las apuestas en esports se han convertido tambi\u00e9n en uno de los factores principales<\/strong> que pueden acelerar la consolidaci\u00f3n del sector latinoamericano.<\/p>\n\n  <\/div>\n\n\n<div id=\"esi-heading-6a69bf81444be\" class=\"esi-heading \">\n  \n<h2 class=\"wp-block-heading\">Brasil, a la vanguardia de los esports en LATAM<\/h2>\n\n<\/div>\n\n\n<div id=\"esi-paragraph-6a69bf814458a\" class=\"esi-paragraph \">\n    \n<p>Brasil se ha coronado como el motor natural del mundo de los esports en Latinoam\u00e9rica. Su volumen de jugadores, infraestructura digital, crecimiento estrat\u00e9gico y cultura competitiva han posicionado a Brasil como l\u00edder indiscutible dentro de Sudam\u00e9rica. <\/p>\n\n  <\/div>\n\n\n<div id=\"esi-paragraph-6a69bf814464f\" class=\"esi-paragraph \">\n    \n<p>Sudam\u00e9rica ha dejado de ser \u00abla promesa\u00bb de un crecimiento explosivo en el mundo de los esports. El nuevo reto es convertir audiencia en valor sostenido, con estructura, formatos y modelos de monetizaci\u00f3n que profesionalicen el sector. <\/p>\n\n  <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Los \u00faltimos datos de mercado del esports en Sudam\u00e9rica dibujan un escenario que expertos de la industria ya intu\u00edan: la regi\u00f3n avanza, s\u00ed, pero a un ritmo m\u00e1s lento de lo que promet\u00edan discursos de hace unos a\u00f1os. El sector sigue creciendo de forma sostenida, sin enfrentarse a desplomes, pero sin llegar a ese \u00absalto &hellip; <a href=\"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos\">Continued<\/a><\/p>\n","protected":false},"author":307,"featured_media":7615,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","esi_template":"default","excluded":false,"footnotes":""},"categories":[18,20],"tags":[],"class_list":["post-7612","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-financiero","category-ultimas-noticias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El esports en LATAM entra en una fase inc\u00f3moda<\/title>\n<meta name=\"description\" content=\"El sector esports crece sin llegar a ese &quot;salto de escala&quot; que se esperaba tras la pandemia y el boom de audiencias.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El esports en LATAM entra en una fase inc\u00f3moda\" \/>\n<meta property=\"og:description\" content=\"El sector esports crece sin llegar a ese &quot;salto de escala&quot; que se esperaba tras la pandemia y el boom de audiencias.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos\" \/>\n<meta property=\"og:site_name\" content=\"Esports Insider Espa\u00f1ol\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-07T07:14:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/esportsinsider.com\/es\/wp-content\/uploads\/sites\/13\/2026\/02\/evolucion-LATAM-esports-2026.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"700\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Laura M\u00e9ndez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@esportsinsider\" \/>\n<meta name=\"twitter:site\" content=\"@esportsinsider\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Laura M\u00e9ndez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/2026\\\/02\\\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/2026\\\/02\\\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos\"},\"author\":{\"name\":\"Laura M\u00e9ndez\",\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/#\\\/schema\\\/person\\\/9c33899dc423fbe6b3fdaf04f48c0d91\"},\"headline\":\"El esports en LATAM deja atr\u00e1s el Hype y entra en una fase inc\u00f3moda: crecer sin atajos\",\"datePublished\":\"2026-02-07T07:14:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/2026\\\/02\\\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos\"},\"wordCount\":383,\"publisher\":{\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/2026\\\/02\\\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/13\\\/2026\\\/02\\\/evolucion-LATAM-esports-2026.webp\",\"articleSection\":[\"Financiero\",\"\u00daltimas noticias\"],\"inLanguage\":\"es\",\"copyrightYear\":\"2026\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/2026\\\/02\\\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos\",\"url\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/2026\\\/02\\\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos\",\"name\":\"El esports en LATAM entra en una fase inc\u00f3moda\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/2026\\\/02\\\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/2026\\\/02\\\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/13\\\/2026\\\/02\\\/evolucion-LATAM-esports-2026.webp\",\"datePublished\":\"2026-02-07T07:14:00+00:00\",\"description\":\"El sector esports crece sin llegar a ese \\\"salto de escala\\\" que se esperaba tras la pandemia y el boom de audiencias.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/2026\\\/02\\\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/esportsinsider.com\\\/es\\\/2026\\\/02\\\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/2026\\\/02\\\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#primaryimage\",\"url\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/13\\\/2026\\\/02\\\/evolucion-LATAM-esports-2026.webp\",\"contentUrl\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/13\\\/2026\\\/02\\\/evolucion-LATAM-esports-2026.webp\",\"width\":1200,\"height\":700,\"caption\":\"Consolidaci\u00f3n LATAM esports 2026\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/2026\\\/02\\\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u00daltimas noticias\",\"item\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/ultimas-noticias\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"El esports en LATAM deja atr\u00e1s el Hype y entra en una fase inc\u00f3moda: crecer sin atajos\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/esportsinsider.com\\\/es\",\"name\":\"Esports Insider Espa\u00f1ol\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/#organization\",\"name\":\"Esports Insider\",\"url\":\"https:\\\/\\\/esportsinsider.com\\\/es\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\",\"url\":\"\",\"contentUrl\":\"\",\"caption\":\"Esports Insider\"},\"image\":{\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/esportsinsider\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/#\\\/schema\\\/person\\\/9c33899dc423fbe6b3fdaf04f48c0d91\",\"name\":\"Laura M\u00e9ndez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/13\\\/2025\\\/05\\\/avatar_user_307_1747130599-96x96.png\",\"url\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/13\\\/2025\\\/05\\\/avatar_user_307_1747130599-96x96.png\",\"contentUrl\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/wp-content\\\/uploads\\\/sites\\\/13\\\/2025\\\/05\\\/avatar_user_307_1747130599-96x96.png\",\"caption\":\"Laura M\u00e9ndez\"},\"description\":\"Soy redactora en ESI Espa\u00f1a y llevo m\u00e1s de 5 a\u00f1os siguiendo de cerca el mundo de los eSports ( en especial League of Legends y Fortnite) donde confieso que tengo m\u00e1s skins que horas de sue\u00f1o. Tambi\u00e9n tengo experiencia en an\u00e1lisis de apuestas deportivas, con especial inter\u00e9s en los torneos de CS:GO y Valorant. Si hay una final \u00e9pica, probablemente estoy coment\u00e1ndola en Twitter mientras reviso cuotas.\",\"url\":\"https:\\\/\\\/esportsinsider.com\\\/es\\\/author\\\/laura\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"El esports en LATAM entra en una fase inc\u00f3moda","description":"El sector esports crece sin llegar a ese \"salto de escala\" que se esperaba tras la pandemia y el boom de audiencias.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos","og_locale":"es_ES","og_type":"article","og_title":"El esports en LATAM entra en una fase inc\u00f3moda","og_description":"El sector esports crece sin llegar a ese \"salto de escala\" que se esperaba tras la pandemia y el boom de audiencias.","og_url":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos","og_site_name":"Esports Insider Espa\u00f1ol","article_published_time":"2026-02-07T07:14:00+00:00","og_image":[{"width":1200,"height":700,"url":"https:\/\/esportsinsider.com\/es\/wp-content\/uploads\/sites\/13\/2026\/02\/evolucion-LATAM-esports-2026.webp","type":"image\/webp"}],"author":"Laura M\u00e9ndez","twitter_card":"summary_large_image","twitter_creator":"@esportsinsider","twitter_site":"@esportsinsider","twitter_misc":{"Written by":"Laura M\u00e9ndez","Est. reading time":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"NewsArticle","@id":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#article","isPartOf":{"@id":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos"},"author":{"name":"Laura M\u00e9ndez","@id":"https:\/\/esportsinsider.com\/es\/#\/schema\/person\/9c33899dc423fbe6b3fdaf04f48c0d91"},"headline":"El esports en LATAM deja atr\u00e1s el Hype y entra en una fase inc\u00f3moda: crecer sin atajos","datePublished":"2026-02-07T07:14:00+00:00","mainEntityOfPage":{"@id":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos"},"wordCount":383,"publisher":{"@id":"https:\/\/esportsinsider.com\/es\/#organization"},"image":{"@id":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#primaryimage"},"thumbnailUrl":"https:\/\/esportsinsider.com\/es\/wp-content\/uploads\/sites\/13\/2026\/02\/evolucion-LATAM-esports-2026.webp","articleSection":["Financiero","\u00daltimas noticias"],"inLanguage":"es","copyrightYear":"2026","copyrightHolder":{"@id":"https:\/\/esportsinsider.com\/#organization"}},{"@type":"WebPage","@id":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos","url":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos","name":"El esports en LATAM entra en una fase inc\u00f3moda","isPartOf":{"@id":"https:\/\/esportsinsider.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#primaryimage"},"image":{"@id":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#primaryimage"},"thumbnailUrl":"https:\/\/esportsinsider.com\/es\/wp-content\/uploads\/sites\/13\/2026\/02\/evolucion-LATAM-esports-2026.webp","datePublished":"2026-02-07T07:14:00+00:00","description":"El sector esports crece sin llegar a ese \"salto de escala\" que se esperaba tras la pandemia y el boom de audiencias.","breadcrumb":{"@id":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#primaryimage","url":"https:\/\/esportsinsider.com\/es\/wp-content\/uploads\/sites\/13\/2026\/02\/evolucion-LATAM-esports-2026.webp","contentUrl":"https:\/\/esportsinsider.com\/es\/wp-content\/uploads\/sites\/13\/2026\/02\/evolucion-LATAM-esports-2026.webp","width":1200,"height":700,"caption":"Consolidaci\u00f3n LATAM esports 2026"},{"@type":"BreadcrumbList","@id":"https:\/\/esportsinsider.com\/es\/2026\/02\/el-esports-en-latam-deja-atras-el-hype-y-entra-en-una-fase-incomoda-crecer-sin-atajos#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/esportsinsider.com\/es\/"},{"@type":"ListItem","position":2,"name":"\u00daltimas noticias","item":"https:\/\/esportsinsider.com\/es\/ultimas-noticias"},{"@type":"ListItem","position":3,"name":"El esports en LATAM deja atr\u00e1s el Hype y entra en una fase inc\u00f3moda: crecer sin atajos"}]},{"@type":"WebSite","@id":"https:\/\/esportsinsider.com\/es\/#website","url":"https:\/\/esportsinsider.com\/es","name":"Esports Insider Espa\u00f1ol","description":"","publisher":{"@id":"https:\/\/esportsinsider.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/esportsinsider.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/esportsinsider.com\/es\/#organization","name":"Esports Insider","url":"https:\/\/esportsinsider.com\/es","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/esportsinsider.com\/es\/#\/schema\/logo\/image","url":"","contentUrl":"","caption":"Esports Insider"},"image":{"@id":"https:\/\/esportsinsider.com\/es\/#\/schema\/logo\/image"},"sameAs":["https:\/\/x.com\/esportsinsider"]},{"@type":"Person","@id":"https:\/\/esportsinsider.com\/es\/#\/schema\/person\/9c33899dc423fbe6b3fdaf04f48c0d91","name":"Laura M\u00e9ndez","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/esportsinsider.com\/es\/wp-content\/uploads\/sites\/13\/2025\/05\/avatar_user_307_1747130599-96x96.png","url":"https:\/\/esportsinsider.com\/es\/wp-content\/uploads\/sites\/13\/2025\/05\/avatar_user_307_1747130599-96x96.png","contentUrl":"https:\/\/esportsinsider.com\/es\/wp-content\/uploads\/sites\/13\/2025\/05\/avatar_user_307_1747130599-96x96.png","caption":"Laura M\u00e9ndez"},"description":"Soy redactora en ESI Espa\u00f1a y llevo m\u00e1s de 5 a\u00f1os siguiendo de cerca el mundo de los eSports ( en especial League of Legends y Fortnite) donde confieso que tengo m\u00e1s skins que horas de sue\u00f1o. Tambi\u00e9n tengo experiencia en an\u00e1lisis de apuestas deportivas, con especial inter\u00e9s en los torneos de CS:GO y Valorant. Si hay una final \u00e9pica, probablemente estoy coment\u00e1ndola en Twitter mientras reviso cuotas.","url":"https:\/\/esportsinsider.com\/es\/author\/laura"}]}},"modified_by":"raqueljimenez","_links":{"self":[{"href":"https:\/\/esportsinsider.com\/es\/wp-json\/wp\/v2\/posts\/7612","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/esportsinsider.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/esportsinsider.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/esportsinsider.com\/es\/wp-json\/wp\/v2\/users\/307"}],"replies":[{"embeddable":true,"href":"https:\/\/esportsinsider.com\/es\/wp-json\/wp\/v2\/comments?post=7612"}],"version-history":[{"count":2,"href":"https:\/\/esportsinsider.com\/es\/wp-json\/wp\/v2\/posts\/7612\/revisions"}],"predecessor-version":[{"id":7616,"href":"https:\/\/esportsinsider.com\/es\/wp-json\/wp\/v2\/posts\/7612\/revisions\/7616"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/esportsinsider.com\/es\/wp-json\/wp\/v2\/media\/7615"}],"wp:attachment":[{"href":"https:\/\/esportsinsider.com\/es\/wp-json\/wp\/v2\/media?parent=7612"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/esportsinsider.com\/es\/wp-json\/wp\/v2\/categories?post=7612"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/esportsinsider.com\/es\/wp-json\/wp\/v2\/tags?post=7612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}