Esports tournament platform Challengermode and data analytics company Shikenso Analytics have published an esports whitepaper that focuses on engagement in the sector. The 2024 'Playbook for Authentic Engagement in Competitive...
This article was originally published in Esports Insider's print magazine The Esports Journal Edition 12 on April 4th 2023. You can buy a print copy here or read the edition...
As esports companies scale, they must make decisions with far reaching consequences. Data, especially audience insights, are crucial for making the right choices. In our Payments and the Monetization of...
Esports companies are worried about monetising their audience. According to our Payments and the Monetization of Esports report, produced in collaboration with Nuvei and PayPal, 65%** of esports companies say...
Communications consultancy The Story Mob has released a whitepaper on the subject of reconciling Web3, NFTs and gaming. Titled ‘Web3 or WTF? Translating Online Innovation for a Cynical Gamer Audience’,...