Oracle Red Bull Sim Racing, the esports department of F1 team Oracle Red Bull Racing, has partnered with American headwear and apparel brand New Era. The partnership will see New...
Brazilian esports organisation FURIA has partnered with American apparel brand New Era to create a collection of headwear with the FURIA branding. The collection consists of several different hat designs...
European esports organisation G2 Esports has named North American headwear company New Era as its exclusive headwear partner. As a result of the deal, the two parties have joined forces to release a...
For the world's most established sportswear brands — as well as select fashion houses — esports and gaming are now very much on the agenda. It shouldn't be surprising that...
Essendon Football Club's esports team Bombers has added New Era as its official apparel partner. The apparel brand will provide headwear, a match-day uniform, and travel clothing for the team to...
Bose, New Era Cap, and SNICKERS are now official sponsors of the upcoming Madden NFL 19 Championship Series. The newly signed sponsors bring various different benefits to the table with...