Image Credit: K-Swiss<\/figcaption><\/figure>\nK-Swiss explained that its designers shadowed players who compete for one of IGC’s brands to develop a shoe that’s suits the needs of players, prioritising comfort, versatility, and temperature control.<\/span><\/p>\n
Ari Segal, CEO of Immortals Gaming Club<\/strong>\u00a0commented in a release: “The\u00a0ONE-TAP\u00a0is the output of months of collaboration and prototyping and a genuine bottoms-up approach to understand our players in and out of the game, and to design a product that would feel truly bespoke and original. We’re thrilled to finally be able to bring the\u00a0ONE-TAP<\/i>\u00a0to market and look forward to delivering the first and best esports and gaming performance footwear product in the world to all players, starting with our MIBR brand.\u201d<\/span><\/p>\n
More versions of the shoe have been confirmed to be in the works. Select fans that purchase the ONE-TAP\u00a0will be invited to participate in a beta program to help with a design which will be launched in 2020.<\/span><\/p>\n
Barney Waters, President of K-Swiss\u00a0<\/strong>added:\u00a0“For players to perform their best, they must look and feel their best. In the esports world, this is no exception as physical and psychological preparation breeds excellence in performance, exactly what the ONE-TAP\u00a0offers.”<\/span><\/p>\n
Immortals and K-Swiss unveiled their very first collaborative product<\/a> in December last year, releasing the ‘Immortals Icon’ lifestyle trainer. The partnership between the two brands<\/a> was first announced in April of the same year.<\/span><\/p>\n
Earlier this year, IGC announced a\u00a0Series B funding<\/a> round worth $30 million (\u00a324 million) and the\u00a0acquisition of Brazilian competitive gaming platform\u00a0Gamers Club. Since then, the company has gone on to acquire\u00a0Infinite Esports & Entertainment<\/a>, the parent company of\u00a0OpTic Gaming, Houston Outlaws, and the OpTic LCS franchise.<\/span><\/p>\n
Esports Insider says: It seems as if a lot of thought and research has gone into creating the\u00a0ONE-TAP <\/b>shoe – while it can be debated if a\u00a0<\/b><\/strong><\/span>shoe can really contribute to\u00a0esports performance, the\u00a0<\/b><\/strong><\/span>comfort of players when playing games undoubtedly holds some importance.<\/b><\/strong><\/span><\/p>\n
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Los Angeles-based sneaker brand K-Swiss and\u00a0Immortals Gaming Club\u00a0(IGC) have announced the launch of an\u00a0esports performance shoe:ONE-TAP. The limited-shoe is inspired by IGC’s Counter-Strike: Global Offensive brand, MIBR. It features the brand’s black and silver team colours, the wordmark on the front of the shoe, and a Brazilian crest on the heel. Image Credit: K-Swiss K-Swiss … Continued<\/a><\/p>\n","protected":false},"author":42,"featured_media":32007,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","esi_template":"default","excluded":false,"footnotes":""},"categories":[63,55,106,15109],"tags":[7329,6861,4311],"class_list":["post-32004","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-commercial","category-esports-titles","category-latest-news","category-research","tag-igc","tag-immortals-gaming-club","tag-mibr"],"acf":[],"yoast_head":"\nK-Swiss and IGC unveil MIBR ONE-TAP shoe<\/title>\n<meta name=\"description\" content=\"Los Angeles-based sneaker brand K-Swiss and\u00a0Immortals Gaming Club\u00a0(IGC) have announced the launch of an\u00a0esports performance shoe:ONE-TAP.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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![\"MIBR](\"https:\/\/esportsinsider.com\/wp-content\/uploads\/2019\/07\/MIBR-One-Tap-Shoe.jpg\")