{"id":69127,"date":"2021-07-23T11:04:46","date_gmt":"2021-07-23T10:04:46","guid":{"rendered":"https:\/\/esportsinsider.com\/?p=69127"},"modified":"2021-07-23T11:08:25","modified_gmt":"2021-07-23T10:08:25","slug":"alpha-esports-tech-renews-and-expands-oxygen-esports-deal","status":"publish","type":"post","link":"https:\/\/esportsinsider.com\/2021\/07\/alpha-esports-tech-renews-and-expands-oxygen-esports-deal","title":{"rendered":"Alpha Esports Tech renews and expands Oxygen Esports deal"},"content":{"rendered":"<p><span style=\"font-family: 'book antiqua', palatino;\"><span style=\"font-weight: 400;\">Canadian esports tournament organiser and marketing firm <\/span><b>Alpha Esports Tech<\/b><span style=\"font-weight: 400;\"> has announced the renewal and expansion of its partnership with North American organisation <\/span><b>Oxygen Esports (OXG).\u00a0<\/b><\/span><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\"><span style=\"font-weight: 400;\">As a result of the partnership renewal, OXG will assist Alpha Esports Tech in growing the subscription service of its online platform <\/span><b>GamerzArena <\/b><span style=\"font-weight: 400;\">through various marketing initiatives. In addition, both companies will participate in a revenue share agreement.\u00a0<\/span><\/span><\/p>\n<figure id=\"attachment_69131\" aria-describedby=\"caption-attachment-69131\" style=\"width: 975px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-69131\" src=\"https:\/\/esportsinsider.com\/wp-content\/uploads\/2021\/07\/Alpha-Tech-x-Oxygen-1024x599.jpeg\" alt=\"\" width=\"975\" height=\"570\" srcset=\"https:\/\/esportsinsider.com\/wp-content\/uploads\/2021\/07\/Alpha-Tech-x-Oxygen-1024x599.jpeg 1024w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2021\/07\/Alpha-Tech-x-Oxygen-300x175.jpeg 300w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2021\/07\/Alpha-Tech-x-Oxygen-768x449.jpeg 768w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2021\/07\/Alpha-Tech-x-Oxygen-696x407.jpeg 696w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2021\/07\/Alpha-Tech-x-Oxygen-1068x624.jpeg 1068w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2021\/07\/Alpha-Tech-x-Oxygen-718x420.jpeg 718w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2021\/07\/Alpha-Tech-x-Oxygen.jpeg 1076w\" sizes=\"auto, (max-width: 975px) 100vw, 975px\" \/><figcaption id=\"caption-attachment-69131\" class=\"wp-caption-text\">Image Credit: Alpha Esports Tech \/ Oxygen Esports<\/figcaption><\/figure>\n<p><span style=\"font-family: 'book antiqua', palatino;\"><b>RELATED: <\/b><a href=\"https:\/\/esportsinsider.com\/2021\/05\/oxygen-esports-announces-g-o-a-t-fuel-partnership\/\"><b>Oxygen Esports announces G.O.A.T. Fuel partnership<\/b><\/a><\/span><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\"><b>Matthew Schmidt, <\/b><b>Alpha Esports Tech<\/b><b> CEO<\/b><span style=\"font-weight: 400;\">, commented: \u201cWe are very proud to re-up our partnership with Oxygen Esports. Through the first year of our partnership, we helped OXG acquire new talent for their pro teams by hosting tournaments and contests on GamerzArena and based on the success of those events, we will take the next step by leveraging their resources in amateur and casual gaming to drive traffic and user growth to GamerzArena.\u201d<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400; font-family: 'book antiqua', palatino;\">According to the release, the extended partnership looks to \u2018directly integrate and elevate Alpha\u2019s presence into the general esports industry&#8217;. This is expected to be done through original content programming created by the two organisations.<\/span><\/p>\n<p><span style=\"font-weight: 400; font-family: 'book antiqua', palatino;\">Additionally, the collaboration will leverage various platforms and assets that fall under Alpha Esports Tech\u2019s portfolio.<\/span><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\"><b>Adam Morrison, Co-Founder of Oxygen Esports<\/b><span style=\"font-weight: 400;\">, stated: \u201cWe are very excited to renew our partnership with Alpha Esports. Bringing on Alpha last year as a partner marked a milestone moment for OXG and the renewal and expansion of our partnership demonstrates how our work together has driven significant value for both parties.\u00a0<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400; font-family: 'book antiqua', palatino;\">\u201cWhile we cannot disclose the annual road map yet, our fans can expect greater volumes of bespoke content and exclusive tournaments over the course of the next year.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400; font-family: 'book antiqua', palatino;\">[primis_video widget=&#8221;5183&#8243;]<\/span><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\"><b>RELATED: <\/b><a href=\"https:\/\/esportsinsider.com\/2021\/06\/centric-gaming-announces-alpha-esports-tech-partnership\/\"><b>Centric Gaming announces Alpha Esports Tech partnership<\/b><\/a><\/span><\/p>\n<p><span style=\"font-weight: 400; font-family: 'book antiqua', palatino;\">Over the past year, OXG has reportedly utilised GamerzArena to assist in player development and training for the organisation\u2019s pro and amateur esports athletes.\u00a0<\/span><span style=\"font-weight: 400; font-family: 'book antiqua', palatino;\">The entities have also hosted multiple online tournaments and contests.<\/span><\/p>\n<p><strong><span style=\"font-family: 'book antiqua', palatino;\">Esports Insider says: The renewal and expansion of this partnership indicates a successful collaboration on both sides. It will be interesting to see how further expansion of the deal will help <strong><span style=\"font-family: 'book antiqua', palatino;\">GamerzArena grow its <\/span><\/strong><\/span><span style=\"font-family: 'book antiqua', palatino;\"><span style=\"font-family: 'book antiqua', palatino;\">user base.<\/span><\/span><\/strong><\/p>\n<p style=\"text-align: center;\">[maxbutton id=&#8221;18&#8243; ]\n","protected":false},"excerpt":{"rendered":"<p>Canadian esports tournament organiser and marketing firm Alpha Esports Tech has announced the renewal and expansion of its partnership with North American organisation Oxygen Esports (OXG).\u00a0 As a result of the partnership renewal, OXG will assist Alpha Esports Tech in growing the subscription service of its online platform GamerzArena through various marketing initiatives. In addition, &hellip; <a href=\"https:\/\/esportsinsider.com\/2021\/07\/alpha-esports-tech-renews-and-expands-oxygen-esports-deal\">Continued<\/a><\/p>\n","protected":false},"author":73,"featured_media":69131,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","esi_template":"default","excluded":false,"footnotes":""},"categories":[63,55,106,237,240,8713],"tags":[10632,8744],"class_list":["post-69127","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-commercial","category-esports-titles","category-latest-news","category-news-by-region","category-north-america","category-partnerships-sponsorships","tag-alpha-esports-tech","tag-oxygen-esports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.1 (Yoast SEO v24.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ 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