{"id":77619,"date":"2022-01-13T11:50:28","date_gmt":"2022-01-13T11:50:28","guid":{"rendered":"https:\/\/esportsinsider.com\/?p=77619"},"modified":"2022-01-13T11:50:28","modified_gmt":"2022-01-13T11:50:28","slug":"goodyear-le-mans-virtual-series-partnership","status":"publish","type":"post","link":"https:\/\/esportsinsider.com\/2022\/01\/goodyear-le-mans-virtual-series-partnership","title":{"rendered":"Goodyear expands Le Mans Virtual Series partnership"},"content":{"rendered":"<p><span style=\"font-family: 'book antiqua', palatino;\">Multinational tyre manufacturer\u00a0<strong>Goodyear<\/strong>\u00a0has expanded its partnership with\u00a0<strong>Automobile Club de l&#8217;Ouest (ACO)<\/strong>, the organiser of the <strong>Le Mans 24 Hours\u00a0<\/strong>endurance race.<\/span><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\">As a result of the extension, the manufacturer will continue to support the\u00a0<strong>24 Hours of Le Mans Virtual\u00a0<\/strong>sim racing event.<\/span><\/p>\n<figure id=\"attachment_77623\" aria-describedby=\"caption-attachment-77623\" style=\"width: 975px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-77623\" src=\"https:\/\/esportsinsider.com\/wp-content\/uploads\/2022\/01\/Goodyear-x-24-Hours-of-Le-Mans-Virtual.jpg\" alt=\"Goodyear-x-24-Hours-of-Le-Mans-Virtual\" width=\"975\" height=\"548\" srcset=\"https:\/\/esportsinsider.com\/wp-content\/uploads\/2022\/01\/Goodyear-x-24-Hours-of-Le-Mans-Virtual.jpg 975w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2022\/01\/Goodyear-x-24-Hours-of-Le-Mans-Virtual-300x169.jpg 300w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2022\/01\/Goodyear-x-24-Hours-of-Le-Mans-Virtual-768x432.jpg 768w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2022\/01\/Goodyear-x-24-Hours-of-Le-Mans-Virtual-696x391.jpg 696w, https:\/\/esportsinsider.com\/wp-content\/uploads\/2022\/01\/Goodyear-x-24-Hours-of-Le-Mans-Virtual-747x420.jpg 747w\" sizes=\"auto, (max-width: 975px) 100vw, 975px\" \/><figcaption id=\"caption-attachment-77623\" class=\"wp-caption-text\">Image credit: Le Mans Virtual<\/figcaption><\/figure>\n<p><strong><span style=\"font-family: 'book antiqua', palatino;\">RELATED: <\/span><\/strong><a href=\"https:\/\/esportsinsider.com\/2022\/01\/24-hours-of-le-mans-virtual-entry-list\/\" target=\"_blank\" rel=\"noopener\"><strong><span style=\"font-family: 'book antiqua', palatino;\">Mercedes, W Series and Wolves Esports to enter 24 Hours of Le Mans Virtua<\/span><span style=\"font-family: 'book antiqua', palatino;\">l<\/span><\/strong><\/a><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\">As the exclusive tyre partner of the real-world <a href=\"https:\/\/www.fiawec.com\/en\/\" target=\"_blank\" rel=\"noopener\">World Endurance Championship<\/a> (WEC), Goodyear has developed a virtual race tyre using data obtained from its products used in real-world motorsport.<\/span><\/p>\n<p><strong><span style=\"font-family: 'book antiqua', palatino;\">Ben Crawley, Motorsport Director at Goodyear<\/span><\/strong><span style=\"font-family: 'book antiqua', palatino;\">, spoke on the news in a release: &#8220;The Le Mans Virtual Series is a fascinating complement to the real race that carries the same spirit of endurance racing as seen in WEC and ELMS, so we are thrilled to be a part of it.&#8221; <\/span><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\">&#8220;Esports is growing, the industry is booming, and the technology is incredible. Whether on the real race track or the virtual one, global motorsport events like the 24 Hours of Le Mans give Goodyear a platform to reach millions of fans around the world.&#8221;<\/span><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\">[primis_video widget=&#8221;5183&#8243;]<\/span><\/p>\n<p><strong><span style=\"font-family: 'book antiqua', palatino;\">RELATED: <\/span><\/strong><a href=\"https:\/\/esportsinsider.com\/2021\/09\/phorum7-launches-to-provide-more-inclusivity-in-sim-racing\/\" target=\"_blank\" rel=\"noopener\"><strong><span style=\"font-family: 'book antiqua', palatino;\">pHorum7 launches to provide more inclusivity in sim racing<\/span><\/strong><\/a><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\">Goodyear is one of six partners supporting the 24-hour race taking place on January 15th-16th, joining the likes of sim racing peripherals manufacturer <strong>Thrustmaster\u00a0<\/strong>and watch manufacturer\u00a0<strong>Rolex<\/strong>. Amongst the competitors, 2021 Formula One World Champion\u00a0<strong>Max Verstappen\u00a0<\/strong>will be taking part in the event under the\u00a0<strong>Team Redline\u00a0<\/strong>banner.<\/span><\/p>\n<p><span style=\"font-family: 'book antiqua', palatino;\">&#8220;Le Mans Virtual Series doesn\u2019t just offer fans something to fill their endurance racing fix over the off-season &#8211; far from it. With esports continuing to grow, it\u2019s an important part of endurance racing and we want to be involved at a high level,&#8221; Crawley added.<\/span><\/p>\n<p><strong><span style=\"font-family: 'book antiqua', palatino;\">Esports Insider says: With over 14m people tuning into the 2020 24 Hours of Le Mans Virtual, it&#8217;s no surprise to see Goodyear extend its partnership with ACO. The event is the perfect opportunity for the tyre manufacturer to reach new audiences and utilise its real-world technology in sim racing.<\/span><\/strong><\/p>\n<p style=\"text-align: center;\">[maxbutton id=&#8221;18&#8243; ]\n","protected":false},"excerpt":{"rendered":"<p>Multinational tyre manufacturer\u00a0Goodyear\u00a0has expanded its partnership with\u00a0Automobile Club de l&#8217;Ouest (ACO), the organiser of the Le Mans 24 Hours\u00a0endurance race. As a result of the extension, the manufacturer will continue to support the\u00a024 Hours of Le Mans Virtual\u00a0sim racing event. Image credit: Le Mans Virtual RELATED: Mercedes, W Series and Wolves Esports to enter 24 &hellip; <a href=\"https:\/\/esportsinsider.com\/2022\/01\/goodyear-le-mans-virtual-series-partnership\">Continued<\/a><\/p>\n","protected":false},"author":45,"featured_media":77623,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","esi_template":"default","excluded":false,"footnotes":""},"categories":[63,239,55,237,8713,4269,8703],"tags":[9955],"class_list":["post-77619","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-commercial","category-europe","category-esports-titles","category-news-by-region","category-partnerships-sponsorships","category-simulation-racing","category-sports-simulation","tag-esports-partnership"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.1 (Yoast SEO v24.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Goodyear expands Le Mans Virtual Series partnership<\/title>\n<meta name=\"description\" content=\"Tyre manufacturer Goodyear has announced it has extended its partnership with the Le Mans Virtual Series sim racing championship.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/esportsinsider.com\/2022\/01\/goodyear-le-mans-virtual-series-partnership\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Goodyear expands Le Mans Virtual Series partnership\" \/>\n<meta property=\"og:description\" content=\"Tyre manufacturer Goodyear has announced it has extended its partnership with the Le Mans Virtual Series sim racing championship.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/esportsinsider.com\/2022\/01\/goodyear-le-mans-virtual-series-partnership\" \/>\n<meta property=\"og:site_name\" content=\"Esports Insider\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-13T11:50:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/esportsinsider.com\/wp-content\/uploads\/2022\/01\/Goodyear-x-24-Hours-of-Le-Mans-Virtual.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"975\" \/>\n\t<meta property=\"og:image:height\" content=\"548\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jonno Nicholson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/Jonno_Nicholson\" \/>\n<meta name=\"twitter:site\" content=\"@esportsinsider\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jonno Nicholson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\/\/esportsinsider.com\/2022\/01\/goodyear-le-mans-virtual-series-partnership#article\",\"isPartOf\":{\"@id\":\"https:\/\/esportsinsider.com\/2022\/01\/goodyear-le-mans-virtual-series-partnership\"},\"author\":{\"name\":\"Jonno Nicholson\",\"@id\":\"https:\/\/esportsinsider.com\/#\/schema\/person\/77b8189cfa1d8aec403deaf86c03684a\"},\"headline\":\"Goodyear expands Le Mans Virtual Series partnership\",\"datePublished\":\"2022-01-13T11:50:28+00:00\",\"dateModified\":\"2022-01-13T11:50:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/esportsinsider.com\/2022\/01\/goodyear-le-mans-virtual-series-partnership\"},\"wordCount\":363,\"publisher\":{\"@id\":\"https:\/\/esportsinsider.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/esportsinsider.com\/2022\/01\/goodyear-le-mans-virtual-series-partnership#primaryimage\"},\"thumbnailUrl\":\"https:\/\/esportsinsider.com\/wp-content\/uploads\/2022\/01\/Goodyear-x-24-Hours-of-Le-Mans-Virtual.jpg\",\"keywords\":[\"Esports Partnership\"],\"articleSection\":[\"Commercial\",\"Europe\",\"Games\",\"Markets\",\"Partnerships &amp; 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