Ninjas in Pyjamas appoints Jonas Gundersen as COO

03 January 2020


Swedish organisation Ninjas in Pyjamas has appointed Jonas Gundersen as its new Chief Operating Officer.

The former Counter-Strike professional most recently filled the role of Chief Commercial Officer at Denmark-based organisation North.

Ninjas in Pyjamas hires Jonas Gundersen
Logo credit: Ninjas in Pyjamas

RELATED: NiP and SK Gaming win among exciting announcements at Hi-Rez Expo 2019

Jonas Gundersen Ninjas in Pyjamas
Photo credit: Jonas Gundersen / LinkedIn

In announcing his new position, Gundersen said: “After a good time at North Esports, I am thrilled to announce that I am joining one of the most iconic brands within esports, Ninjas in Pyjamas, as Chief Operating Officer, [starting] 1st of January. I’ll be focusing on our B2B, B2C & esports efforts, while of course helping the awesome Hicham Chahine scale the already great group of people in the organization, to help solidify our position as a global brand within entertainment for the next decade. [It’s] an absolute dream job for me with the perfect trifecta of sales, building great teams and finally execution of startup scaling.”

Gundersen joins Ninjas in Pyjamas after a 10 month tenure at North, where he oversaw a partnership with prominent audio company Sennheiser as recently as August. A former Counter-Strike 1.6 professional, Gundersen played competitively for SK Gaming (and plenty of other organisations) over a five-year career that ended in 2005.

RELATED: Newzoo finds latest partner in Ninjas in Pyjamas

Ninjas in Pyjamas competes in a slew of esports titles, with well-established teams in Counter-Strike: Global Offensive, PlayerUnknown’s Battlegrounds, Dota 2, and Rainbow Six Siege.

Esports Insider says: Former esports professionals often appear to be shoehorned into awkward business roles without adequate experience; Gundersen’s impressive CV would suggest that is not the case here. It will be intriguing to see what he can do with an organisation as large as NiP.

Follow ESI on Instagram