ESI Content Transparency Guidelines

Before publishing any piece, our team of experienced esports analysts, gaming enthusiasts, and betting experts conducts thorough research using direct sources and verifiable data. When covering esports events or reviewing products, we prioritise first-hand experience and direct verification.

We believe in full transparency regarding our revenue sources. While we work with advertising partners and may receive commissions for certain partners, this never influences our editorial decisions. We maintain strict separation between commercial partnerships and editorial coverage. Partners cannot dictate our coverage, and our team is never pressured to write about specific topics or companies.

Whenever we may receive affiliate commissions for certain types of content, this is clearly stated at the top of any relevant pages.

Our specialized focus on esports sets us apart from general gaming sites. While we maintain commercial relationships, our expertise in the gaming ecosystem ensures we prioritize what truly matters to our community of players and bettors.

We apply the same rigorous standards of journalism that Esports Insider is known for to our product coverage and reviews. This includes our independent reviews and rankings of the best sports betting sites and online casinos.

We’ve honed our very own ESI Ranking System to rate and review our recommended sportsbook and casino operators. Since gaming is at the heart of everything we do, we’ve named our top-rated sites “S-Tier” operators, the term used to describe the most powerful in-game characters of video games. These sites are currently the most compelling options in the iGaming market.

The sites we rank a close second and third are graded “A-Tier” and “B-Tier” respectively. Regardless of a site’s grading, any sportsbook or casino listed is deemed safe and fair by our expert team.

Esports Insider may receive free press copies of or access to the products that we review. We do not and will never accept paid reviews. Esports Insider may produce sponsored content on product-related topics, which is clearly labelled as sponsored and is editorially independent from our reviews process.

Esports Insider works with a wide variety of external partners and clients to produce multimedia content that appears across Esports Insider’s channels. We sometimes produce sponsored articles in collaboration with our partners, which are held to the exact same standards of fact-checking and accuracy as the rest of our news coverage.

Sponsored articles contain a label clearly identifying the article as sponsored. While we may work with carefully selected partners in the esports and betting industry, we maintain strict editorial independence and will decline opportunities that don’t meet our quality standards.

Articles containing the label ‘Coverage Partner’ denote content produced at an event attended by Esports Insider where the event organiser has provided travel and/or accommodation for Esports Insider staff. This content is strictly editorially independent and has not been vetted nor influenced by that partner.

When an article needs to be updated with major new developments that happen post-publication, Esports Insider will update the article and add a notice to provide an accurate description of how the article has been changed.

We view our content as a living resource that should evolve with the esports industry and its betting markets. We welcome reader feedback and suggestions for improving our coverage. This collaborative approach helps ensure our content remains relevant and valuable to our community. To notify us of anything that needs to be corrected, please reach out to [email protected].

As a trusted voice in the esports industry, we recognise our responsibility to help grow and maintain a healthy ecosystem. We strive to provide coverage that serves both experienced industry veterans and newcomers, maintaining high standards while remaining accessible to all.

Our commitment to honesty and integrity is unwavering – we believe credibility in this industry is essential. Whether we’re reporting on a roster shake-up, previewing a major tournament, or reviewing a betting platform, our readers can trust that our coverage is grounded in genuine expertise and free from outside influence.

We actively encourage community engagement and feedback to improve our coverage. If you have suggestions for topics you’d like us to explore or feedback on our content, please reach out via [email protected]. Your input helps us better serve our community’s needs.