W Series, an all-female motorsport championship, has entered a broadcast deal with the BBC for its W Series Esports League.
The BBC will broadcast all 10 races in the W Series Esports League across BBC iPlayer, BBC Red Button, and the BBC Sport website. The championship begins on June 11th and is set to conclude on August 13th.
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Unlike other simulation racing initiatives that have recently exploded in popularity, the W Series Esports League is only for women racers, with all 18 real-world W Series drivers expected to take part. This new competition comes as W Series called off its 2020 season due to the ongoing coronavirus pandemic.
W Series is working alongside gaming peripherals brandLogitech G and sim racing platform iRacing to host the championship. The iRacing platform was used to host both the eNASCAR and Indycar esports events before the two series returned to real-world racing.
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Catherine Bond Muir, CEO of W Series, discussed the inception of the championship and this deal in a release: “We want the brand-new W Series Esports League to be intensely competitive, serious and authentic. Our partnerships with Logitech G, Beyond Entertainment and iRacing are going a long way to help us realise that ambition, and this new partnership with the BBC takes us further still.
“The W Series Esports League can open both W Series and the world of esports to a wider audience, and the BBC’s unrivalled experience, trusted voice and diverse platforms will be the perfect conduit for that.”
Esports Insider says: Despite some motorsport beginning to return in some capacity, the demand for sim racing doesn’t appear to be slowing down. The BBC has just concluded coverage of the virtual Formula E series so showing the W Series League seems to be a logical continuation of its involvement in esports for the time being.