Overwatch League franchise Washington Justice has unveiled its new 4,200 square-foot team facility.
The facility will be used by Justice’s players for training and official competitions during the 2021 OWL campaign. Moreover, the area will also be utilised to host fan events and includes a ‘full retail shop experience’.
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According to the release, the new facility is expected to provide fans with ‘more ways than ever to engage with their local Overwatch League franchise’.
Mark Ein, Washington Justice’s Owner, commented: “When we first launched the Justice, we committed to bringing a best-in-class esports franchise to the DMV region. Following on the incredible success of playing live in front of packed hometown crowds at two Homestands at the iconic Anthem, we are proud to continue finding innovative ways to engage with our fans, even through the challenges that the COVID-19 pandemic has presented.
“With our new facility, we will be able to offer our players an unparalleled competitive environment while offering our fans ways to interact more often, and in ways we never could have before, all while being located in the centre of downtown D.C.”
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Some of the facility’s fan engagement opportunities listed include hosting social distanced watch parties and offering exclusive merchandise drops. The organisation also revealed that the facility is ready for Washington Justice’s upcoming Overwatch League campaign, which kicks-off on April 16th, 2021.
Grant Paranjape, VP of Esports at the Washington Justice, added: “We are thrilled to bring esports back to our local fans and to provide a world-class training environment for our players.
“This innovative, new facility enables us to create a best in class experience for our players and competitive staff, while also unlocking more frequent opportunities for us to connect with our fans. Being able to accomplish this, in addition to giving our team access to some of the very best D.C. has to offer, is an incredible moment for our franchise and we look forward to welcoming you all there soon.”
Esports Insider says: Washington Justice’s new training facility will benefit the OWL franchise in terms of boosting performance and practice levels. The implementation of fan engagement opportunities, such as the watch parties, will also help push the team’s brand even further if marketed correctly. Overall this is a huge victory for Justice and its fans.