Brazilian esports organisation LOUD announced Brazilian bank Itaú Unibanco as its new sponsor.
Itaú’s support will include a logo on LOUD’s jersey and continue with a documentary series on LOUD’s Youtube channel, called ‘SOMOS LOUD.’
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Bruno ‘Playhard’ Bittencourt, CEO and founder of LOUD, feels proud to partner with a company that supports the organisation’s vision for the future vision.
“This partnership between LOUD and Itaú will empower the next generation of connected consumers, adapting to modern needs on different platforms and online experiences. Our partnership aims to have the highest quality, convenience, and rewards in a broader relationship that can bring significant value to our community.”
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Robson Harada, Head of Growth Marketing of Itaú added: Aligning the bank with this universe of games starts to make sense from the moment that we start to consider the people who consume these platforms as a form of entertainment, connection, inspiration, and a new economy in the perspective of the content creator. We want to be where people are and be relevant to them through our products, services, and what’s in our financial core. ”
LOUD now counts energy drink Fusion, Discord, Twitch and Itaú Unibanco as its sponsors. Besides the sponsors, the organisation also has an apparel partnership with PIET, the design brand by Brazilian stylist Pedro Andrade.
Esports Insider says: LOUD has grown to become one of the largest esports organisations in Brazil. Having strong partners such as Itaú Unibanco solidifies LOUD’s commitment to becoming a top tier esports organisation not just in its home country, but globally as well.