eFuse appoints Board of Advisors

19 November 2021


Esports company eFuse has announced its Board of Advisors, with the five new individuals working on advising and strengthening eFuse’s market position.

The new Board will include industry veterans such as MLG pioneers Adam Apicella and Sundance DiGiovanni, as well as Joowon Lee, Kevin Lopes, and Nicole Pike. The new advisors will cover all fields of eFuse’s work: talent management, partnership development, events, growth, and analytics.

eFuse social network
Image credit: eFuse

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This year, the esports startup raised $6m (~£4.28m) in post-seed capital funding and is one of the up-and-coming new players in the growing esports media sector. Most known for its social media platform, eFuse also partners with brands on tournaments and activations in the esports industry. 

The company stated in a release: “Increasingly, esports is a nescient and tribal industry with obtuse sensitivities that require intense expertise around every title, community, and function. eFuse’s new board represents a broad spectrum of elite executives with exactly that kind of insight.”

The new advisors have decades of experience in large-scale projects. Kevin Lopes, the new partnership development lead, has spent over 13 years with ESPN. Meanwhile, Nicole Pike, the new Analytics advisor for eFuse, has been working as a gaming research consultant for 14 years. 

ESI Digital Winter 2021

RELATED: eFuse raises $6M from investors including pro athletes

Additionally, Adam Apicella and Sundance DiGiovanni are most known for their work on Major League Gaming, one of the industry’s earliest large-scale tournaments. It’s yet unclear how this new Board will affect the company’s direction, but eFuse notes that they are keen on using the Board’s help to bolster the strategic vision and mission of the company. 

Esports Insider says: The up-and-coming esports startup is now bolstered with advice from some very known esports industry names. This bolstering of ranks will surely help the startup scale better, realise more partnerships, and make better products for its users. 

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