Turtle Beach Corporation, one of the largest headset and audio accessory makers has announced a partnership with Astralis. The deal will see Astralis use Turtle Beach’s new Elite Pro-PC Edition gaming headset and other accessories when competing in Counter-Strike Global Offensive tournaments.
In addition, the new partnership reveals that members of Astralis, one of the world’s best CS:GO teams will play a key part in Turtle Beach’s future product development process — ensuring the needs of the best pro players are being met by the company’s products.
According to Dot Esports, the long-term partnership could be worth a staggering seven-figure sum. That would rank it amongst the largest deals in esports to date. It’s the second big deal in a week for Turtle Beach as they revealed sponsorship of Splyce’s console gaming teams which are amongst the most popular and successful in the world. Astralis are no strangers to big brands either. Heading over to the Major, the crest of world renowned car-maker Audi was emblazoned on their jerseys.
“I can’t think of a better way to strengthen our presence in the PC gaming market and to fortify the foundation for sustained success, than by joining forces with one of the most preeminent esports organisations in the world and arming them with what’s arguably the best gaming headset available,” said Juergen Stark, CEO, Turtle Beach Corporation in the press release.
He continued: “With so many console gamers, pro players and teams already enjoying the Elite Pro since its debut last year, we knew we needed to extend this offering to gamers playing on PC too. This new partnership with Astralis continues to show that the best gamers in the world choose to work with Turtle Beach, and not only are we excited to jointly debut our new Elite Pro – PC Edition together, but we’re looking forward to working with them to bring even more groundbreaking gaming headsets to the PC space in the future.”
“Whether it’s about facilities, equipment, training or events, at RFRSH we’re always working to achieve the optimum and to improve further – and this was a key mindset as we were looking to optimize the teams’ and players’ audio equipment,” said Jordi Roig, Chief Commercial Officer, RFRSH Entertainment – Astralis’ management firm. “We were looking for a company that was not only dedicated to excellent performance, but one that would also be a true partner in every sense of the term, and after an exhaustive search for a new audio partner for Astralis, we’re very pleased to welcome Turtle Beach to the team. The Astralis players and staff have tested the Elite Pro equipment extensively, and we truly believe, together with Turtle Beach, Astralis will become a major part of creating a new standard of PC audio products.”
Esports Insider says: Huge deal for both Astralis and Turtle Beach if the figures are to be believed. Turtle Beach have traditionally been very well known in the console area but with this sponsorship it won’t be long before everyone’s rocking Turtle Beach peripherals instead.
