Tempo Storm given wings, partners with Red Bull

Sam Cooke
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Tempo Storm and Red Bull have announced an official partnership. 

The news broke yesterday, October 17th, and you can watch Andrey ‘reynad’ Yanyuk, Tempo Storm CEO, discuss it below. 

Red Bull is, of course, already well involved in the world of esports. It runs a popular news site and creates ample video content, as well as running its Red Bull Battle Grounds tournament series, and other tournaments. The energy drink company has also moved to sponsor a number of other teams and players across the industry, including OG and Bjergsen, though earlier this year it pulled sponsorships from Cloud9 and Team SoloMid. This decision was reportedly made as the sponsorships conflicted with Riot’s rules for League of Legends. 

A statement from Tempo Storm detailed how the org noted that they have already seen Red Bull’s commitment to esports, and pointed to the one week bootcamp the company gave the team’s Heroes of the Storm roster which saw them qualify for BlizzCon 2017.

Tempo Storm continued to sing their new partners’ praises by further explaining what Tempo Storm will gain from the partnership; ‘Red Bull’s full-blown production studio for content creation and events, top-of-the-line equipment for esports preparation, and a state-of-the-art training facility to ensure that our (sic) partnership is not just about gaming, but about lifestyle’.

Tempo Storm’s Yanyuk had to say: “This partnership with Red Bull is something we’ve been working on for a very long time, and I couldn’t be more excited to get started.

“Red Bull has been doing amazing stuff in the space with event production, content creation, and athlete performance; I can’t wait to do more of that stuff directly with them, now that Tempo Storm and Red Bull are officially working together.”

He continued: “Red Bull has already been helping our players a lot at events like EVO. We have a lot of cool stuff in the works when it comes to content and big events we’re going to host together.

“Their priorities and values really align with everything we believe in, and this is one of the sponsors I’m most excited to announce since the inception of Tempo Storm. These guys really understand the space, and they’re doing great stuff for it; I’m excited to see what we can do together.”

Tempo Storm currently has teams in League of Legends, Vainglory, FIFA, CS:GO, Hearthstone, Heroes of the Storm, PUBG, SFV, and Super Smash Bros. 

Esports Insider says: Red Bull has been a keen supporter of the esports space at large for some time now, and so after it was forced to drop the sponsorships of TSM and Cloud9 it’s good to see them back with another team sponsorship. Tempo Storm will do well off the back of this one, and fans of the team can expect some top content to flow as a result. 

Sam Cooke

Co-Founder
Sam Cooke founded Esports Insider and now leads Insights Group, working across Cyberlabs and Uneven GG. Sam is regularly featured in outlets such as The Drum, Business 2 Community, Esports Insider, and SBC News, focusing on the intersection of esports, entertainment, and finance.
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