Bayer 04 Leverkusen have become the latest Bundesliga side to enter esports. The club have signed German FIFA pro Marvin Hintz.
“M4RV” has been the German runner-up several times and is also a Leverkusen local and fan of the club.
Bayer 04’s esports initiatives will be supported by Daniel Luther, the Managing Director of KiNG eSports.
https://www.facebook.com/bayer04fussball/videos/1828439567197309/
Jochen A. Rotthaus, Director of Marketing & Communication at Bayer 04 said of the news: “We are convinced that the model that is now available is exactly the right introduction for us as Bayer 04.
“In the past months, there has been plenty of scope for development and the potential of eSports, he says. “We are very much looking forward to the digital kick-off. With his skill and passion Marvin Hintz will be an excellent ambassador for us. Above all, he will make a major contribution to establishing the megatrend in our club. We are convinced of that. “
Hintz had this to say of his new role: “It makes me proud that I now not only as a fan, but officially and through eSports a representative of the club. I will do everything to make this project a success. “
Esports Insider says: So we’ve yet another major football club in the esports space. It’s another going down the now well trodden route of pro FIFA but all the same it’s a step in the right direction, and nice to see Bayer 04 signing both a local player and fan of the club.