Tournament organiser DreamHack has entered a non-exclusive global streaming partnership with broadcasting platform Caffeine.
The deal will see all Counter-Strike: Global Offensive and Dota 2 events from DreamHack livestreamed on the platform, alongside a new show titled ‘Overtime’ that will debut at DreamHack Open Rio over April 19th-21st.
Marcus Lindmark, CEO of DreamHack discussed the deal in a release: “We are extremely excited to sign this content partnership with Caffeine as we have followed their entry to the streaming market closely and been very excited about their new and innovative product offering. DreamHack and Caffeine share the same vision to make esports viewer experience more social and interactive. Their broadcasting platform creates new ways to consume esports content, and DreamHack can reach new fans and gamers globally with our distribution.”
‘Overtime’ features behind-the-scenes footage, guest interviews, live interaction with viewers, and exclusive footage from DreamHack events and will be broadcast at DreamHack Open and CORSAIR DreamHack Masters stops throughout the year.
Ben Keighran, Founder and CEO of Caffeine also commented: “We are giving viewers a better way to experience DreamHack’s CS:GO and Dota 2 events. With our real-time video platform, DreamHack fans will now be able to experience these events as if they’re in the arena and with their friends online.”
Ukrainian esports organisation Natus Vincere entered an exclusive content partnership with Caffeine in February that includes its players streaming gameplay on the platform, in addition to behind-the-scenes content from bootcamps & backstage at events. More recently, Caffeine obtained the streaming rights for FIFA 19 Global Series and eWorld Cup.
Esports Insider says: Caffeine has been making moves as of late and it’s still in pre-release! It’s clear that it’s trying to bring a variety of content to its platform with these partnerships and that’s important.