Red Reserve relaunches under new management

13 February 2020

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European organisation Red Reserve has resumed operations after grinding to a halt in early 2019.

The organisation has entered the mobile esports scene initially with plans to expect into “all areas of eSports.”

Red Reserve Relaunches
Image credit: Red Reserve

RELATED: Red Reserve’s future in jeopardy after all members depart

Red Reserve has acquired amateur organisation Relentless eSports LTD and taken on its management. The official relaunch is set to take place on February 14th and the organisation will initial compete in Tencent title PUBG Mobile.

Kim Alden, CEO of Red Reserve, discussed the venture in a release: “Red Reserve is such a well known brand and it’s our desire to re-establish this brand and make it great again. We completely understand the reputation that comes with the name RR, we will build trust back and we will show how RR should operate, we have reverted back to its original logo to symbolise a return to its more successful years.”

RELATED: Red Reserve details internal problems, releases content creators

Around the time of Red Reserve ceasing operations in early 2019, it was said that the organisation “wasn’t good with handling their money, to a point where they lost it all. Nobody was getting paid because there were no investors,” according to content creator EmZ.

In April 2019, Red Reserve was accused of not paying its former Call of Duty players. Rhys “Rated” Price, at the time, stated that the organisation “hasn’t paid us salary in a couple of months, owes us 40k prize money each.” There’s no definitive word on whether these debts have been paid off at the time of writing.

Esports Insider says: First off, we hope all debts have been paid off. There’s no room for shady practices or scam artists in esports. If this has been done, and Red Reserve is now running an entirely legitimate operation, then there’s a particularly long and slow redemption arc ahead of the brand.

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