NBA 2K and The Play Company launch new tournament service for US players
Gaming publisher 2K announced plans to launch a new tournament service with The Play Company...
Partnerships & Sponsorships
Esports news that focuses on the biggest partnerships within the scene. Highlighting major team collaborations, commercial contracts and brand activations.
GameSquare forms strategic partnership with GGTech Entertainment
Esports and gaming holding company GameSquare Holdings has announced a strategic partnership with GGTech Entertainment. According...
Interview: Johanna Remy Pollet on the success of Team Vitality’s Philips Evnia partnership
Last month, Team Vitality announced the renewal of its partnership with gaming monitor brand Philips...
Monster Energy launches new series Behind the Stream, starring its global content creators
Monster Energy has joined forces with British Call of Duty: Warzone player and streamer Ethan...
TALON partners with bookmaker Mel.bet for Dota 2
Asian esports organisation TALON Esports has announced a partnership with sportsbooK Mel.bet. Financial terms of the partnership were...
Corsair unveils new Call of Duty: Warzone collection
Gaming peripherals and hardware brand Corsair has unveiled a cross-branded collaboration with Activision's shooter franchise...
NRG launches AI-powered esports chatbot with Theta Labs
North American esports organisation NRG has revealed Volt, an powered by decentralised cloud infrastructure provider...
Oddin.gg partners with Exort for Counter-Strike 2 events
Esports betting services provider Oddin.gg has announced a partnership with emerging esports tournament organiser Exort on a...
All Articles
Paper Rex announces Pulsar gaming gear collection
Paper Rex has announced a gaming gear collection in collaboration with Pulsar that is set to launch on...
Shikenso Analytics partners up with ESL FACEIT Group
Esports data and analytics platform Shikenso Analytics has announced a multi-year partnership with esports tournament organiser ESL FACEIT Group (EFG) According...
Hanwha Life Esports locks in Monster Energy sponsorship
Korean esports organisation Hanwha Life Esports (HLE) has announced a partnership deal with energy drink brand Monster Energy. According to...
Team Liquid partners with new online action card game Wildcard
Multinational esports organisation Team Liquid has announced a partnership with action card collection title Wildcard. As part of...
Sabrina Carpenter becomes Fortnite’s latest star-studded guest
Two-time Grammy Award-winning star Sabrina Carpenter is the latest celebrity to be featured in Fortnite, with cosmetic items...
Brawlhalla esports finds a new home with Challengermode
The esports circuit of mobile fighting game Brawlhalla has announced a partnership with tournament platform Challengermode. As a...
Fortnite player Mongraal signs for Red Bull
British Fortnite player Kyle 'Mongraal' Jackson has become the latest esports professional to join energy drink brand Red...
Team Vitality boosts sponsorship portfolio with Nescafé partnership
French esports organisation Team Vitality has officially teamed up with NESCAFÉ LATTE for the 2025 season. According to...
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