North American organisation TSM has announced the appointment of Mark Jacobs as the Vice President of Digital Sales for Blitz.
With over 15 years of experience in media sales, Jacobs will assist the execution of new strategic initiatives within Blitz.
Jacobs previously served as the Senior Managing Director, Digital Sales for Robb Report, overseeing digital sales and established partnerships. Prior to that role, he held roles at Vertical Mass, Complex, and Break Media.
Brad Sive, CRO of TSM, commented on the hire in a release: “Mark brings a wealth of knowledge and a deep understanding of digital media sales to the table. He will be integral to the execution of our strategic initiatives with Blitz, and I am certain he will drive success for our brand partners. We are thrilled to have him on our team.”
Swift, the parent company of TSM, acquired Blitz in November 2018 and was a “multi-million” deal, though a specific figure wasn’t disclosed. Blitz is an online coaching platform that enables its users to learn champions from League of Legends, offering personalised statistics and automated coaching.
Jacobs spoke on his new venture: “I am so excited to join TSM and to be focusing on such an innovative product offering like Blitz. I am looking forward to using my background and network to make an immediate impact and building what I know will be a wildly successful business.”
Esports Insider says: With his experience, Jacobs looks to be a good candidate for the role – learning esports is a must, though, and that’s not easy for everybody.