Malaysia Football League has partnered with EA SPORTS to launch the eMFL, an official version of the competition for FIFA.
The league has taken the initiative in an attempt to improve Malaysia’s esports ecosystem.
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For the first season of eMFL, it will be sponsored by the local internet provider TM and gaming monitor manufacturer BenQ and supported by local esports organisation Esports Kuala Lumpur (ESKLA). Each club that currently competes in the MFL CIMB Super League will need to send a representative to participate in the eMFL tournament.
The eMFL started on July 1st and will run for 10 days, played exclusively on the PlayStation 4. All matches are broadcast live on the competition’s official Facebook page.
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Dato’ Ab Ghani Hassan, CEO of Malaysia Football League, spoke on the initiative: “The eMFL serves as a great development platform for the younger generation. Nowadays, the Malaysian League has evolved into a digital channel where I believe the younger generation now not only has the option to be a football player but also to be a professional esport player.
“I hope that each player will do their best in this competition as they will be up against the very best FIFA esports player in the country. I hope that each player will play valiantly for each of the Malaysian Super League clubs that they represent.”
Esports Insider says: MFL has taken a great initiative to improve the Esports Ecosystem in Malaysia by organising sanction tournament in Malaysia. It is a huge step for the growth of SEA Esports as they will be having more opportunity to work directly with game publishers in the future. It is exciting to see the development of the region soon!