Chinese organisation Invictus Gaming (IG) has entered a partnership with Singaporean gaming chair manufacturer Secretlab.
The deal will see the manufacturer create an IG-branded gaming chair complete with the logo and colours of the organisation.
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The initial release of the chair will be exclusive to China before being available to purchase in other regions. In addition to the branded chair, Secretlab will sponsor the team’s jersey as part of the agreement.
Ian Ang, Co-founder and CEO of Secretlab, spoke on the partnership in a release: “Invictus Gaming made history as the first Chinese team to win both the League of Legends World Championship as well as Dota 2’s The International, and their League of Legends roster is currently stacked with some of the most skilled players in the game.
“Being a former pro, I am a huge fan of watching TheShy at work with his aggressive playstyle and mechanical mastery; this is the result of extreme talent combined with tireless hard work. iG are just getting started, and we’re excited to be able to support them and Invictus Gaming in adding more trophies to their name.”
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Secretlab joins the likes of live-streaming platform HUYA, automobile giant Chevrolet, and online bookmaker Betway as a partner of the organisation.
Ming “VK” Liu, CEO of Invictus Gaming, also commented: “Secretlab is the undisputed world leader in high-performance gaming seats. Their entry into China could not have come at a better time, and we’re thrilled to be able to work with them to outfit our players with the comfort they need to perform at their best.
“iG’s players have consistently been competing on Secretlab chairs on the global stage, such as at Worlds and The International, and now they’ll be able to take advantage of the same performance edge and support during training.”
Esports Insider says: 2020 has been particularly fruitful for Secretlab, securing deals with Team Liquid, OG, and Evil Geniuses. While these deals are a common feature in esports, it is a great opportunity for fans to get their hands on a product complete with their favourite team’s branding.