Gaming marketing agency Gameset will host the second edition of its international conference, Gaming Marketing Days, on October 20th – 21st.
The event features speakers from an array of endemic and non-endemic brands including PepsiCo, BMW, Twitch and FACEIT, among others.
According to the release, the conference is aimed at ‘consumer brands, marketing specialists and agency representatives’. Gaming Marketing Days looks to provide brands with the opportunity to learn how to use gaming in activations, whilst also understanding esports communities.
Registration for Gaming Marketing Days is free of charge with the event taking entirely online. The conference, which will be conducted in English, will be hosted by esports commentator Tomasz ‘TheFakeOne’ Milaniuk. Moreover, speakers at the event will answer viewer questions after each presentation.
The topics being discussed at Gaming Marketing Days touch on a range of talking points within the marketing and gaming sector. This includes audience targeting company GWI analysing research results regarding gamers in a global perspective; Google talking about the potential of mobile gaming; plus Twitch highlighting the best ways to use the platform’s marketing potential.
Other presentations will also address topics on esports and financial services, brand integration within esports and communicating with gaming audiences.
The IAA Poland International Advertising Association has been announced as the event’s partner. In addition, Esports Insider has been announced as a strategic partner for the conference.
To register for the event click here.
Esports Insider says: We are proud to support Gameset’s Gaming Marketing Days as these conferences look to provide brands with the opportunity to further connect with the esports industry. It’s important to discuss different marketing techniques to ensure that future esports sponsorships and partnerships enhance both brands and connect with the sector’s community.