Portuguese esports organisation OFFSET Esports has renewed its existing partnership with mineral water brand FASTIO GO.
As a result of the renewal, the brand’s logo will feature on the organisation’s 2022 jersey alongside its social media platforms.
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The partnership between the two parties dates back to 2019, where FASTIO has been OFFEST Esports’ official water supplier. As of this writing, the esports organisation currently fields rosters in League of Legends, CS:GO, FIFA and simulation racing.
Luís Arantes, CEO of OFFSET Esports, spoke on the renewal: “The partnership between OFFSET and FASTIO GO is still relevant to this day and its longevity is a testament to the hard work of our players and staff on a day-to-day basis. This renewal reflects the satisfaction from both parties and it will be a significant contribution to reach our objectives in a 100 percent natural way.”
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The mineral water brand is one of nine partners in OFFSET Esports’ commercial portfolio. In February 2021, the organisation renewed its deal with gaming chair manufacturer noblechairs. Moreover, OFFSET Esports also secured a deal with technological solutions brand TSUNAMI.
Sandra Lopes, Marketing & Communications Director, added: “This partnership with OFFSET Esports goes beyond hydrating a motivated, optimistic and championship-winning team, as it allows us to provide visibility to how fundamental hydration on all sports.
“Thanks to its ergonomic bottle and an easy-to-use capsule, FASTIO GO is designed specifically for sportsmen and, as such, is a perfect match for OFFSET. We are committed to prolonging this partnership and inspiring a new generation of esports fans”
Esports Insider says: This collaboration between OFFSET Esports and FASTIO GO appears to have been a success for both parties given that the partnership has been renewed. With activations becoming an increasingly important area of the esports industry, it will be interesting to see how the brand and the organisation stand out from its competitors in Portugal and the rest of Europe.
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