Brazilian esports organisation MIBR (Made in Brazil) has announced a partnership with cryptocurrency exchange Bybit.
As a result, the exchange will sponsor MIBR’s female and male rosters across various games such as CS:GO, Rainbow Six, VALORANT and Free Fire. Financial aspects of the partnership were not disclosed.
This is Bybit’s first sponsorship deal since entering the Brazilian market this year. Its partnership with MIBR is set to last for at least three years.
Alongside MIBR, Bybit is a partner of high-profile esports organisations such as NAVI, Alliance, Red Bull Racing Esports and Astralis, as well as sports teams Borussia Dortmund and Japanese club Avispa Fukuoka.
CEO of MIBR, Roberta Coelho, commented: ” I am glad to know that Bybit will be our partner for the next 36 months! Together we are going to place MIBR in Web 3.0, understand the interests of our fans in the digital assets universe and deliver the utmost experiences. As per Bybit’s slogan, we will lead MIBR to the next level.”
According to the release, MIBR players will participate in Bybit’s crypto trading event, the World Series of Trading in 2022. MIBR and Bybit will also create fan experiences that are aimed at educating MIBR fans about cryptocurrency, Web 3.0 and NFT’s.
Esports Insider says: MIBR has found a known partner in Bybit. The platform has esports experience, having worked with known esports teams in the past, and will surely use this experience to help MIBR fans learn more about cryptocurrency.