Quadrant announces partnership with SCUF Gaming

UK-based gaming and lifestyle brand Quadrant has named controller brand SCUF Gaming as the official controller partner for its Halo team.

As part of the deal, SCUF will also explore other content creation opportunities across the wider Quadrant organisation.

Quadrant partners with SCUF Gaming
Image credit: Quadrant

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The organisation first entered esports last year by entering the Halo scene. Alongside SCUF, Quadrant also has ongoing partnerships with brands such as Gate.io, Elgato, Gilette and Veloce. 

Jamie MacLaurin, Chief Sporting Officer at Quadrant, commented: “We’re all really excited to have SCUF Gaming on board. Not only are their products the best on the market, but the company has a history of pushing the boundaries and setting the standard in the world of esports. The controllers will most definitely help our team perform at the highest level of competition, and this relationship is sure to produce some excellent content for the brand as well.”

Additionally, earlier this year SCUF expanded its partnership with NA esports entities OpTic Gaming and Envy Gaming. The controller manufacturer has had a history of teaming up with Call of Duty League franchises and is now seen expanding into Halo.

Diego Nunez, VP of Gaming at SCUF Gaming, added: “Following Quadrant’s tremendous growth and success over the past year and the recent rise of their all-new Quadrant Halo team, it seemed like an ideal time to cement our partnership as the controller partner for console and PC. We are delighted to add Quadrant and its exceptional variety of esports competitors and content creators to #TeamSCUF.

“Both parties are dedicated to providing the best high-quality content, influencer support and creative brand collaborations, making this partnership a perfect fit. We couldn’t be more thrilled to continue our journey sharing our values and passion.”

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Esports Insider says: The newly-launched Quadrant Halo is now adding yet another name to its roster of partners. The esports organisation also shows its preference for yet another CORSAIR brand, following its collaboration with game capture hardware firm Elgato. It will be interesting to see what other activations Quadrant and SCUF will plan in the coming months.

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