ITTI Sports launches esports course with Barça Innovation Hub

Jake Nordland
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ITTI Esports FC Barcelona partnership for esports course
Image credit: ITTI Sports / Barça Innovation Hub

Sports educational institution ITTI Sports has partnered with FC Barcelona’s Barça Innovation Hub to offer the Executive Program in Esports Management.

ITTI says the course has been designed by top companies and industry professionals to address the needs and demands of the fast-moving esports industry.

The course runs for six months, from January through to June. An optional one-week on-site training session at FC Barcelona’s facilities is included in the course.

Students will also receive an invitation to Barça Innovation Hub’s sports innovation conference Sports Tomorrow Congress. 

Lessons will be live streamed in English twice per week, and offer opportunities for students to network with each other and professors, according to a release.

The course will be taught by top industry professionals, ITTI said. It has not yet revealed who exactly will be involved, but an infographic released by the company highlights its teachers work at companies including Riot Games, Twitch, Team Liquid, G2 Esports and LaLiga, among others.

ITTI says the course addresses the needs and demands of the rapidly evolving esports market through real-world cases and insider knowledge.

ITTI Sports’ esports course announcement trailer

Based in Madrid, Spain, ITTI Sports is founded and backed by Economist & Jurist, a legal-focused news publication. It works with sports industry stakeholders to design courses that address the needs and demands of the sports — and now esports — industries.

Founded in 2017, Barça Innovation Hub is FC Barcelona’s sports research, knowledge and innovation division, with the stated goal of creating an ecosystem that bolsters knowledge and innovation.

FC Barcelona has a history of participating in esports. Its esports division, Barça eSports, has had teams in multiple esports titles, including League of Legends and Rocket League.

Jake Nordland

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Jake has worked at Esports Insider since early 2021, initially as a journalist and later as Features Editor. Now ESI's Media Manager, he is also lead editor of print magazine The Esports Journal.
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