Heroic upgrades with GSIGN partnership

26 January 2023


Image credit: Heroic / GSIGN AB

European esports organisation Heroic has announced a partnership with gaming furniture company GSIGN.

The two companies will work together on product development whilst also raise awareness about the importance of health and comfort for gamers and esports athletes.

GSIGN is a Swedish gaming furniture brand focused on ergonomics and health. The company creates products aimed at streamers and gamers who spend a lot of time in front of their setups. As a result, the products are focused on ease of use, instead of just looks. GSIGN produces desks, monitor arms and bars, lighting, speakers, chairs and other gaming equipment.

This is the first time GSIGN is partnering with a noted esports organisation. In a release shared via its official website, the company noted that it plans to work closely with Heroic, and aims to create “custom gaming environments that have one main goal – health and comfort.”

In a statement, GSIGN CEO Pontus Johansson, commented: “Sports is a rapidly growing industry and we are excited to be a part of it. Our goal is to create an environment that is not only functional but also visually stunning, that will immerse players and fans in a high-end gaming experience.”

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Although exact details of the partnership were not disclosed, the two companies announced that they plan on working together on a number of initiatives centred on raising awareness of the importance of healthy desk and chair setups that combine form and function.

Heroic CEO Joachim Haraldsen, added: “I am a strong supporter of mental and physical health and I believe Gsign can have a positive and lasting impact on gamers’ lives. We look forward to seeing the results of this partnership in the coming months.”

Ivan Šimić
Ivan comes from Croatia, loves weird simulator games, and is terrible at playing anything else. Spent 5 years writing about tech and esports in Croatia, and is now doing it here.