Game developer Riot Games has announced a partnership with theatrical distribution company Piece of Magic Entertainment.
As part of the deal, both entities will work together to present the LEC Spring, Summer and Season Finals in cinemas across Europe, Middle East and Africa (EMEA).
Specifically, the Spring, Summer, and Season Finals of 2023 will all be live broadcast from cinemas in the region. A full list of confirmed cinemas for the Spring Finals will be uploaded at lolincinemas.com – with more countries and locations added for the Summer and Season Finals in due course.
For now, it’s confirmed that there will be viewing parties in Berlin, Germany for the Spring and Summer Finals, as well as a gathering in Montpellier, France for the Season Final. The cinema debut of the Spring Final will happen on April 23rd. These screenings will be hosted in up to 70 territories, spread throughout the EMEA region, with Riot Games also planning to host ticket giveaways before each final.
This isn’t the first time Riot Games has partnered with Piece of Magic Entertainment, as both parties came together in 2021 to bring that year’s League of Legends World Championship in cinemas. The following year Riot collaborated with Lexis Partners to present the Worlds 2022 finals in cinemas globally.
Eva Suarez, Head of Esports Partnerships EMEA at Riot Games, commented on the partnership: “We’re so excited to be able to bring the hype of the LEC Spring and Summer Finals, as well as our crown-jewel LEC Season Finals to screens around EMEA. Piece of Magic is returning as a partner and we couldn’t be happier.
“They did amazing work helping us bring the LEC Summer Finals in Malmö last year to more fans than ever before, and we can’t wait to see their work again for the upcoming finals.”