CS.MONEY creates support programme to sponsor underdog teams at Majors

Esports skin trading platform CS.MONEY has announced a new sponsorship support programme for smaller teams competing in the Counter-Strike Majors.

Starting with the PGL CS2 Major Copenhagen 2024, the company will offer a total of $20,000 (£15,700) to a single team, with the possibility of it increasing to $40,000 (£31,370) if the team makes it to the playoff stage.

Bayes Esports gambling sponsorship
ESI London 2024

Each Major, CS.MONEY will select a new team to award money to.

CS.MONEY announced the new programme as a way of both supporting smaller teams that join Major’s through the RMR, but also as a way of leveraging the teams to promote its platform. Interestingly, CS.MONEY noted that the contest is open to any team competing in the RMR qualifiers and any team with no prior experience participating in Majors under the current name.

The teams can apply through the CS.MONEY website to get sponsored, and will undergo a selection process if more than one team that satisfies the criteria applies. CS.MONEY noted that it has certain expectations from the potential partners, such as wearing the CS.MONEY logo on their jerseys, allowing CS.MONEY to use their photos for promotional purposes and put CS.MONEY logos and links on their websites and social media.

If more than one team applies for the sponsorship, CS.MONEY will pick a team depending on the additional activities and promotions that can be done as a part of the partnership. This means that teams more open to different kinds of PR activities will have an edge.

CS.MONEY is known for its long-term partnership with BLAST, and is one of most the well-known skin trading sites around. It is owned by Ex corp, the parent company of P2E platform Xplay.gg and Counter-Strike training service SCOPE.GG.

Ivan Šimić
Ivan comes from Croatia, loves weird simulator games, and is terrible at playing anything else. Spent 5 years writing about tech and esports in Croatia, and is now doing it here.

Disclaimer: Esports Insider has updated this article after incorrectly describing CS.MONEY as a skin betting site. Changes have been made to reflect this error.