Esports World Cup announces multi-year partnership with Hilton

Rabia Sayal
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Esports World Cup Hilton Partnership
Image Credits: Esports World Cup Foundation

The Esports World Cup Foundation (EWCF) has announced a multi-year collaboration with global hotel chain Hilton.

As part of the deal, Hilton will provide accommodation, facilities, and workspaces for all participants for the Esports World Cup 2025, running from July 8th to August 24th.

Moreover, selected Hilton properties in Riyadh will also receive EWC-themed façades, digital signage, lobby screens, and co-branded activations for the guests staying at these hotels.

“Partnering with Hilton allows us to offer a tournament experience that meets the highest global standards, not just in competition, but in how we treat our players,” said Mohammed Al Nimer, Chief Commercial Officer at EWCF.

“From performance-ready environments and premium accommodations to tailored services that support rest, focus, and training, we’re delivering an elite athlete setup on par with the world’s top sporting events. Hilton’s operational excellence helps ensure our players can perform at their peak throughout the tournament.”

The opening press conference for EWC 2025 was also held at the Hilton Riyadh Hotel & Residences on July 10th, which hosted over 300 media representatives, partners and industry stakeholders.

“At Hilton, we believe that it matters where you stay – and when players and fans stay with us, they can count on reliable and friendly service, a great night’s sleep, the convenience of digital key, and memorable dining experiences,” added Tanya Clifford, Vice President of Hilton Worldwide sales, EMEA. 

“Through this new partnership with EWC, we look forward to welcoming guests to our hotels in Saudi Arabia, delivering unforgettable stays and our signature hospitality.”

Alongside the Esports World Cup 2025, Hilton Riyadh Hotel & Residences also partnered with International Esports Federation (IESF) as the official partner for World Esports Championship 2024. 

The Esports World Cup 2025 features over 2,000 professional players competing across 21 titles for a prize pool of $70m (£51.6m).

Rabia Sayal

Editor
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Rabia is an Editor for Esports Insider and a freelance on-screen VALORANT desk analyst and interviewer. When she's not working, you’ll find her rewatching Marvel movies and crushing on Elizabeth Olsen and Scarlett Johansson.
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