Home>Business

Sky and ITV invest in Ginx TV

Ollie Ring
calendar-icon
September 21, 2016

Both Sky and ITV have purchased stakes in Ginx TV, the owner of the UK & Ireland’s esports television channel Ginx esports TV.

The broadcasting giants have each invested £1.55m in Ginx TV for a 16.5 percent shareholding, with the option to increase their stakes.

Emma Lloyd, Sky’s group director of business development and strategic partnerships commented:

“We’re really excited to have followed up our commercial partnership with Ginx with this investment, which will help us deepen our understanding of esports and its audience. At Sky we are committed to bringing new programmes and channels such as GINX esports TV to support and extend our leadership position in content.”

The GINX esports TV channel is available in eleven languages across 41 territories providing 24/7 video games content to its consumers.

 

Ollie Ring

Contributing Editor
Ollie swapped the abacus for Sonic on the SEGA Mega Drive at neighbor Frank's house at an early age and has never looked back. With thousands of hours in Dota 2 (and no ability to show for it), he still clings on to the hope that one day, he will replicate Natus Vincere at gamescom 14 years ago and lift the Aegis of Champions. Ollie has been at the intersection of video games, esports, and gambling for over ten years and has also worked in consultancy in the gambling industry. Ollie's work can be found on the likes of: BBC, Red Bull Gaming, Esports Insider, CasinoBeats, PC Gamer, Green Man Gaming as well as his own thought-leadership substack "Esprouts" looking at specific studies and stories where games meet gambling.
Read Full Bio
Stay updated with the latest in Esports Follow Esports Insider for breaking news, features and guides
Add ESI as your preferred source on Google Add ESI as your preferred source on Google
Latest News More
Unorthodox plays and scary team coordination: Team WE will likely qualify for MSI
Unorthodox plays and scary team coordination: Team WE will likely qualify for MSI If there is any team you should be rooting for right now in League of Legends esports, it...
June 3, 2026 | Davide Xu
Combo Breaker 2026 was a sad reminder that the FGC can still be uncomfortable for women
Combo Breaker 2026 was a sad reminder that the FGC can still be uncomfortable for women Combo Breaker 2026 was one of the biggest non-EVO fighting game tournaments of the year, with different nationalities...
June 3, 2026 | Cedric Pabriga
VALORANT broadcast interupted by hilarious Discord sound, and you probably just learned CVAL was happening
VALORANT broadcast interupted by hilarious Discord sound, and you probably just learned CVAL was happening Over the weekend, I couldn't stop laughing at one specific moment of the 2026 College VALORANT (CVAL) Championship,...
June 2, 2026 | Olivia Richman
Tundra leaves the scene, GLYPH's hilarious clip, Save-'s 1,000 maps: Dota 2's wild week
Tundra leaves the scene, GLYPH's hilarious clip, Save-'s 1,000 maps: Dota 2's wild week It’s been a really wild week in Dota 2. We have all sorts of stuff happening, from one...
June 2, 2026 | Owen Harsono
More
ESI Ranking System
We’ve created a ranking system to help you quickly know how good each gambling platform is. As gamblers ourselves, we know which factors matter most to you, so we follow a best-in-class methodology to test each one with no stone unturned. Once done, we then rank each platform based on the following tiers:
  • A-Tier High-quality sites that deliver a top experience every time. They boast strong performance, nice features, and reliable support, but are just shy of perfection.
  • B-Tier Solid platforms that are worth a spin. They’re safe, fun, and functional, but may be lacking advanced features or have minor drawbacks.
  • S-Tier Reserved for elite operators only. These go well beyond the norm with lucrative bonuses, rewarding promotions, lightning-fast payouts, and a flawless experience overall.
To read more details about how we review casino and betting sites, check out How We Rate Gambling Operators.