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Chadley Kemp

Editor
Chadley Kemp (preferably just "Chad") has nearly a decade of editorial experience spanning esports, gaming, crypto, and betting content, covering everything from Counter-Strike and VALORANT to League of Legends and Dota 2. Outside of esports, Chadley holds a Ph.D. in Physiology and has published research in several peer-reviewed scientific journals.
Chadley Kemp
ARTICLES WRITTEN
ARTICLES WRITTEN 16
ARTICLES REVIEWED
ARTICLES REVIEWED 19
FAVOURITE GAMES
FAVOURITE GAMES Dota 2
FAVOURITE PLATFORM
FAVOURITE PLATFORM PlayStation
CURRENTLY PLAYING
CURRENTLY PLAYING Dota 2

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EXPERTISE

Chad specializes in SEO/AEO, research-led features, content commissioning, and page optimization across esports, betting, and gaming. He leads new content creation and updates existing pages using structured formats, machine-readable content, and E-E-A-T principles to improve search visibility and traffic performance. He has worked with leading esports brands and bookmakers, producing authoritative content designed to rank, engage readers, and support long-term growth.

TOP STORIES

EXPERIENCE

  • Esports Insider
    Esports Insider Editor 2026–Present
  • Esports.net
    Esports.net Features Editor 2025–2026
  • GINX.tv
    GINX.tv Senior Editor 2021–2025
  • University of Cape Town
    University of Cape Town Doctor of Philosophy in Physiology 2018–2023

ALL ARTICLES

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ESI Ranking System
We’ve created a ranking system to help you quickly know how good each gambling platform is. As gamblers ourselves, we know which factors matter most to you, so we follow a best-in-class methodology to test each one with no stone unturned. Once done, we then rank each platform based on the following tiers:
  • A-Tier High-quality sites that deliver a top experience every time. They boast strong performance, nice features, and reliable support, but are just shy of perfection.
  • B-Tier Solid platforms that are worth a spin. They’re safe, fun, and functional, but may be lacking advanced features or have minor drawbacks.
  • S-Tier Reserved for elite operators only. These go well beyond the norm with lucrative bonuses, rewarding promotions, lightning-fast payouts, and a flawless experience overall.
To read more details about how we review casino and betting sites, check out How We Rate Gambling Operators.