Zenni x Call of Duty League

Zenni unveiled as official eyewear partner of the Call of Duty League

Activision Blizzard and online eyewear retailer Zenni have announced a multi-year partnership that will see the retailer become an official partner of the Call of Duty League (CDL). The deal will see Zenni named as...
Misfits SoFi

Misfits Gaming Group renews SoFi partnership

Florida-based esports organisation Misfits Gaming Group (MGG) has renewed and extended its ongoing relationship with personal finance company SoFi. SoFi will become the presenting sponsor for the Florida Mutineers, MGG’s Call of...

NiP partners with the WWF, esports-focused music label OFFMETA launches | ESI Digest #34

Each week, ESI Digest breaks down the weekly happenings in the esports industry, making sense of things so you don’t have to. As well as being housed on YouTube, ESI Digest...

Toronto Ultra renews SCUF Gaming partnership ahead of home series

Call of Duty League franchise Toronto Ultra has renewed its partnership with peripherals manufacturer SCUF Gaming. As a result of the agreement, both entities will collaborate on a range of fan engagement...
Kevin Durant

Kevin Durant invests in New York esports org Andbox

NBA superstar Kevin Durant and his agent Rich Kleiman have invested in New York esports organisation Andbox through their investment vehicle, Thirty Five Ventures. RELATED: David Levy joins Andbox as investor and...

Oakley partners with Scump, Valdes-Scantling launches esports team | ESI Digest #32

Each week, ESI Digest breaks down the weekly happenings in the esports industry, making sense of things so you don’t have to. As well as being housed on YouTube, ESI Digest...
Caleb Cousens

Creating a culture of excellence in esports — Caleb Cousens

What can esports orgs learn from sports' greatest dynasties? In this piece, ESI's new Guest Columnist Caleb Cousens, CEO of Adamas Esports, explores how teams gone by have created winning cultures,...
Scump x Oakley

Oakley unveils Scump as first sponsored esports athlete

North American lifestyle brand Oakley has announced the signing of professional Call of Duty player Seth 'Scump' Abner as its first esports athlete. Scump joins the likes of NFL players Patrick Mahomes and Lamar Jackson as a...

Repeat.gg launches brand-focused esports tournament platform

Repeat.gg has revamped its esports tournament platform to assist brands in launching marketing campaigns. The new 'all-in-one' platform offers automated esports campaigns and a dashboard that provides marketing analytics and performance, return on...
MN ROKKR SCUF controllers

Version 1 and Minnesota Røkkr extend X Rocker and SCUF deals

Call of Duty League (CDL) team Minnesota Røkkr and its parent company Version1 have announced extended partnerships with peripheral manufacturer SCUF Gaming and gaming chair brand X Rocker. Following WISE Ventures' rebrand and...