Nicecactus: Connecting with an audience of digital natives
As a platform dedicated to gamers, Nicecactus writes for Esports Insider to provide an insight into how this audience should be approached by brands.
RELATED: Nicecactus: Ad and sponsorship strategy needs to be overhauled
The...
Riot Games unveils 2021 LoL Worlds host city, discusses Wild Rift esports
Riot Games has unveiled that Shenzen, China will be the host city for League of Legends' 2021 World Championship Finals.
RELATED: Riot Games reveals key LCK 2021 format changes
The coronavirus pandemic put a halt to...
MSI launches collegiate initiative with Uconnect Esports
Technology corporation MSI has partnered with esports sponsorship marketplace Uconnect Esports to launch a collegiate esports programme for 2021.
The MSI Student programme will support collegiate esports events, organisations, and on-campus esports...
Trovo and Allied Esports team up for mobile tournaments
Allied Esports, a global esports entertainment company and a subsidiary of Allied Esports Entertainment, Inc. (NASDAQ: AESE), has partnered with live-streaming platform Trovo to launch a new series of tournaments, the Trovo...
Competitive Oceanic League of Legends returns with ESL and Guinevere Capital
ESL Gaming has partnered with Guinevere Capital to reintroduce a top-tier Oceanic League of Legends league in 2021.
RELATED: Riot Games dissolves Oceanic Pro League
Earlier this year, LoL publisher Riot Games pulled the...
Nicecactus: Ad and sponsorship strategy needs to be overhauled
The aptly named Nicecactus is nestled in the Sophia Antipolis valley near Nice, France — a tech cluster similar to Silicon Valley in San Francisco — along with companies like Huawei,...
MLG Co-founder Mike Sepso discusses the ‘esports bubble’ and Vindex’s success
Mike Sepso — ESI Class of 2020 Hall of Fame inductee Mike Sepso — is an esports legend. The man that, along with Sundance DiGiovanni, founded Major League Gaming (MLG) is...
Clash Royale League adopts new individual format for 2021
Supercell has announced that the Clash Royale League will return for 2021, but with major structural changes in tow, along with a larger overall prize pool.
The revised league structure will adopt...
BLAST Premier announces 2021 plans, $2.48m total prize pool
Esports tournament organiser BLAST has announced plans for the 2021 BLAST Premier Championship, a Counter Strike: Global Offensive (CS:GO) event, including a total prize pool of $2,475,000 (£1,832,936).
RELATED: TV2 renews broadcast deal...
LAN event WePlay Dragon Temple commences in Kyiv
WePlay Dragon Temple, a Mortal Kombat 11 invitational tournament ran by WePlay Esports, held at the WePlay Esports Arena in Kyiv, Ukraine officially commenced yesterday. However as a safety precaution, there...
