100 Thieves adds Eric “Muddawg” Sanders as Head of Esports Operations

05 September 2018


North American esports organisation 100 Thieves announced it has added Eric “Muddawg” Sanders as Head of Esports Operations.

Sanders has been a prominent name in Call of Duty as a former professional player for VexX and Curse back in 2014. After playing competitively Sanders moved to a role with Sledgehammer Games in Quality Assurance, then with Activision Blizzard holding various titles including Esports Coordinator and CWL Desk Analyst in 2016.

He publicly announced his resignation from Activision two weeks ago and stated: “While I can’t speak about it yet, I have an exciting opportunity ahead and am looking forward to sharing it with everyone.”

100 Thieves was founded by ex-Call of Duty professional player Matthew “Nadeshot” Haag in 2016 and came to prominence when NBA team the Cleveland Cavaliers hired him to head esports operations leading to the first franchised North American League of Legends Championship Series. The Cavaliers then adopted the 100 Thieves brand for the NALCS. 100 Thieves also currently fields teams in the Academy League, Fortnite, Clash Royale and has recently been signing players for a Call of Duty team ahead of the release of Black Ops 4.

As the organisation expands it has also recently brought on former Riot Finance Director, Jason Ton as Vice President of Finance and Operations and former Electronic Arts employee John Robinson as President and COO.

100 Thieves holds sponsorships with StockX, Razer, Rocket Mortgage, and the Cleveland Cavaliers

Esports Insider says: This truly seems like a match made in heaven. Two former Call of Duty pros together at last. While CEO Nadeshot is obviously looking to build the beefiest Call of Duty team ever seen, it only makes sense to not only hire an ex-pro but a former Activision employee to run the Esports division of the organisation. Sanders will certainly bring his extensive experience to 100 Thieves as it continues to expand.