Toby “TobiWan” Dawson boards Code Red as Head of Broadcast Talent

03 March 2020


Esports commentator Toby “TobiWan” Dawson has joined UK-based esports agency Code Red Esports as Head of Broadcast Talent.

In his new role, TobiWan will be responsible for Code Red Esports’ broadcast talent division.

TobiWan Code Red Esports
Photo credit: ESL

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TobiWan will represent the broadcast talent signed by Code Red Esports, carrying out duties such as sourcing and booking work, expanding the agency’s roster of talent, and developing the talent hiring solution that it offers to tournament organisers and publishers.

Luke Cotton, COO of Code Red Esports, spoke to Esports Insider about the addition: “We’re thrilled to have someone of Toby’s ability & stature join our team as we continue to improve the services we offer our broadcast talent and tournament organisers. His commentary history speaks for itself, he inherently understands the life of a talent and is passionate about developing future stars.”

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At the time of writing, the likes of Frankie Ward, Leigh “Deman” Smith, Adam Savage, Sam “Tech Girl” Wright, Geo Collins, Darren “KillerPegion” Elmy, and Matt Andrews are signed to Code Red Esports.

TobiWan will continue to play an active role in Dota 2 esports, where he’s a staple for many tournament organisers. In recent months, he has worked events such as The International 2019, ESL One Hamburg, and the ePlay! Bukovel Minor.

Esports Insider says: TobiWan has expertise as on-camera talent and managing on-camera talent, so he’ll have a good understanding of the entire experience that Code Red Esports’ clients go through – as well as how to get them work. This seems like a great appointment by the agency.