Patrick Mahoney discusses enhancing team merchandise in ESI Focus #3

Delving further into the focus on esports apparel, Patrick Mahoney, CEO of We Are Nations, joins host Adam Fitch on the third episode of ESI Focus.

Mahoney is the CEO of We Are Nations, an esports merchandising and retail company that primarily works with organisations and competitions to design, produce, and sell merchandise and apparel. Enabling teams to increase a crucial revenue stream and further enable their fans to show their support, We Are Nations is a key player in this side of the industry.

Mahoney and Fitch discuss working with organisations, the company’s developmental program with Complexity Gaming, the parallels between apparel in esports and music, and the future of this particular sector.

As well as being housed on YouTube, ESI Focus is available on all major podcast platforms. We’ll see you again this time next week for the next apparel-themed episode!

Last week on ESI Focus, Fitch was joined by Rachel Feinberg, CEO of Ateyo, to discuss building an apparel brand with practicality and fashion in mind.


ESI Focus is part of ESI Network, a collection of podcasts encompassing the esports industry. For general conversations with key personnel and major stakeholders in esports, check out ESI Insight. For a weekly breakdown of the key developments and why they matter, ESI Digest is the series for you.