North American organisation Tribe Gaming has announced a new partnership with gaming peripherals and accessories manufacturer Razer.
As Tribe Gaming’s official peripherals partner, the organisation will be provided with Razer products for its esports athletes and content creators.
In addition, the peripherals brand will become the presenting sponsor of ‘Tribe Thursday’, a weekly YouTube series created by the mobile esports organisation. Razer’s logo will also be featured on Tribe Gaming’s competitive jerseys.
Tribe Gaming COO and Co-founder, Jonathan Sakoucky, commented: “Re-joining Team Razer is a milestone moment for us here at Tribe Gaming.
“Razer has proudly been on the frontlines of pushing mobile gaming forward globally, and we couldn’t be more thrilled to join forces as mobile gaming continues to exponentially grow. This new partnership not only gives our teams and creators the tools they need to thrive, but it’ll also bring to life a number of new projects that have never been seen before in mobile gaming — stay tuned!”
The partnership also includes a range of collaborative projects, such as developing a scholarship with select Texas-based universities near Tribe Gaming’s headquarters in Austin, Texas. Tribe Gaming creators will also be involved in the development and testing phase of new Razer products.
As Sakoucky alluded to, this is not the first time both entities have partnered with each other. In 2018, Razer was named Tribe Gaming’s official phone and headset sponsor.
Since the esports organisation’s over $1m funding round in March 2020, Tribe Gaming has secured a partnership with Incase and strengthened its content output. in February this year, Tribe Gaming’s creators and players recorded over 107 million views on YouTube around mobile gaming, according to the organisation.
Currently, the esports organisation has competitive rosters in Clash Royale, Brawl Stars, Clash of Clans, Call of Duty Mobile and PUBG Mobile.
Esports Insider says: Razer’s partnership with Tribe Gaming highlights the continued growth of the organisation and of mobile esports as a whole. With viewership skyrocketing across multiple mobile titles, it is no surprise to see Razer rekindle its previous relationship with the organisation.