Nicole Du Cane Spencer has joined Multi-regional esports organisation Misfits Gaming Group as its new Vice President of Partnerships.
In her new role, Spencer will be responsible for driving business, media, sponsorship and partnership revenue across Misfits’ brands and assets. This includes the organisation’s Overwatch League and Call of Duty League franchises — Florida Mayhem and Florida Mutineers, respectively.
Spencer joins Misfits after more than two years at North American esports company Wisdom Gaming, where she recently served as its Vice President of Sales and Partnerships. Spencer’s tenure also includes a lengthy spell at Dragon Door Publications.
During her time at Wisdom Gaming, the company secured notable partnerships with the likes of Mall of America, Riot Games and MLB franchise the Minnesota Twins.
Last month, Misfits made headlines following the news that the company sold its LEC franchise spot to Spanish organisation Team Heretics. According to the esports organisation, the move is part of Misfits’ larger strategy to expand its focus on the creator scene, as well as esports.
One of Misfits’ new focuses is the upcoming launch of TubNet, a new cross-platform Minecraft Server debuting sometime in August.
The organisation also revealed that it will be remaining in the VALORANT scene, however, its presence in Rocket League is unknown following Misfits letting go of its roster recently.
Announcing the news on Twitter, Spencer said: “[I’m] honoured to be part of such an incredible organisation. Daring to be different, championing the misfits, and being one of the most engaged brands in esports.”