North American collegiate esports league NACE StarLeague has partnered with online therapy platform BetterHelp to provide mental health support to the league’s community.
The partnership will provide all members of NACE StarLeague’s community with one free month of BetterHelp therapy.
NACE StarLeague is one of the biggest collegiate leagues in North America. The league is run by PlayFly Esports — a division of sports marketing and media company PlayFly Sports — alongside non-profit association NACE (National Association of Collegiate Esports).
PlayFly Esports, which struck the partnership, told Esports Insider that the deal includes four live sessions with a therapist, unlimited free texting and the ability to refer up to four other people from each members’ account.
The partnership also grants the community online access to over 20,000+ licensed professional therapists, NACE StarLeague said.
PlayFly stressed that it and NACE won’t see any of the information shared, nor who signs up for the service, ensuring that everyone has the ability to get therapy without judgment or prejudice. The BetterHelp website further states that NACE will not have access to identifiable or personal information.
NACE StarLeague claims its 2021-22 season saw over 13,000 students participate across 693 universities.
The league has also been busy on the commercial front. In August, NACE Starleague struck a three-year partnership with esports and gaming education platform LeagueSpot in August to develop its online presence.
PlayFly Esports rebranded from CSL Esports in June, and became the new esports division of the sports marketing, media and technology company.