North American esports organisation Ghost Gaming and youth esports league XP League have announced an expansion of their existing partnership.
As a result, the two parties will join forces to open a new XP League location in the Buckhead district of Atlanta, Georgia.
In addition to the opening of a new venue, Ghost Gaming and XP League have partnered with esports apparel manufacturer Skullz to create a co-branded jersey available to students participating in the Ghost Gaming Academy and the general public.
The Buckhead location will operate within the same esports facility used by Ghost Gaming as its headquarters. Its location will enable attendees of the XP League to engage with players and staff representing the organisation.
Ghost Gaming and XP League first partnered in February 2023 to provide aspiring esports players with an opportunity to represent the organisation across a range of titles including Rocket League and Fortnite.
Ghost Gaming continues to build on its established position as one of the prominent esports organisations in the southeast of the United States. In April 2023, it unveiled a partnership with Make-A-Wish Georgia alongside esports production company Skillshot Media.
Since announcing the partnership, XP League has opened an esports centre in Powder Springs which offers coaching in Fortnite, VALORANT and Apex Legends, in addition to programmes that help children develop social skills, sportsmanship and self-confidence.
Alison McReynolds, owner of XP League Buckhead, spoke on the news: “We’re thrilled to bring the premier youth esports experience to the Buckhead community.
“We are mission-aligned with Ghost Gaming in using esports to build confidence, social skills, and sportsmanship within a diverse community. This new location, with direct access to public transit, is purpose-built toward that goal.”