PSG Esports extends Talon Esports partnership

Image credit: PSG Esports / Talon Esports

PSG Esports, the esports division of French multi-sport club Paris Saint-Germain, has announced an extension of the partnership with Hong-Kong based esports organisation Talon Esports.

PSG Esports and Talon will continue working together on PSG Talon, an esports team jointly created in 2019, for another three years.

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PSG Esports is one of the first esports projects started by a football team, back in 2016. The project is actually both a standalone esports organisation and a series of partnerships with established esports brands. For example, PSG partners with LGD for a Dota 2 team called PSG.LGD, and works with Team New Age for its PSG.TNA team.

However, PSG Esports also operates its own teams, namely in Arena of Valor, Rainbow Six: Siege, and FIFA 23. Most of PSG Esports’ teams are successful in their respective games, but PSG.LGD is probably the most prominent. The Dota 2 team won the Riyadh Invitational in 2022 and also recorded top-four finishes at five separate editions of The International.

The PSG Talon team is the current title holder in the Pacific Championship Series and is a strong competitor in its region. PSG Esports and Talon noted that the focus for the organisation is talent development and pursuing new commercial partnerships and content creation.

Nadia Benmokhtar, Head of Brand Development at Paris Saint- Germain, commented on the partnership: “We are thrilled to renew our partnership with Talon and continue our journey in League of Legends. Esports remains a  core pillar of our brand diversification strategy and this partnership further strengthens our visibility in key markets and in front of non-traditional football audiences globally”. 

Talon Esports also fields other teams that are not associated with PSG Esports, the most successful of them being its Talon Esports Dota 2 team.

Ivan Šimić
Ivan comes from Croatia, loves weird simulator games, and is terrible at playing anything else. Spent 5 years writing about tech and esports in Croatia, and is now doing it here.