Toornament creates whitelabel esports platform solution

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Esports tournament platform company Toornament has announced a new product that builds on the company’s existing offerings.

Simply called ‘Platform’, the new product allows users to create and manage a video game tournament platform. The product is a white-label solution, meaning it can be adapted to any client relatively easily.

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Toornament is a company that specialises in providing tournament organisation solutions. The company offers a set of tools to create online tournaments in any game, as well as tools to create a website for said tournaments. According to the company, more than 370,000 esports tournaments have been organised with Toornament’s tools.

The latest offering incorporates the expertise from its existing products and allows for further customisation and a better user experience. It allows for the creation of competitive circuits, leagues and rankings with custom branding and visual identity.

The company claims that it is now possible to generate an entire multi-game platform for esports tournaments without the need to code. Toornament’s Platform thus allows for any interested party to create a new tournament platform from scratch and brand it as they see fit.

Toornament noted in a press release: “The solution guarantees exclusive control of the data generated by tournaments, as well as their total independence. The ‘Platform’ plan thus allows project leaders such as brands, studios, publishers, agencies or institutions, to develop their presence in gaming, and to engage various audiences.”

Ivan Šimić
Ivan comes from Croatia, loves weird simulator games, and is terrible at playing anything else. Spent 5 years writing about tech and esports in Croatia, and is now doing it here.