The Saudi Esports Federation (SEF) has announced a partnership with gaming peripherals company Razer.
Under this agreement, Razer has been named the gaming gear partner of esports and gaming festival Gamers8: The Land of Heroes.
For the second consecutive year, the Saudi Esports Federation (SEF) and Razer are joining forces once again for Gamers8, building upon their previous collaboration during the summer of 2022.
Organised by SEF, the festival will take place at the purpose-built venue located at Boulevard Riyadh City and lasts for eight weeks, starting from July 6th. Besides esports tournaments, the festival will also feature live concerts and several activities and attractions.
The festival boasts a prize pool of $45m (⁓£35.4m), which is three times the amount offered in last year’s Gamers 8 edition. Information regarding all the gaming titles featured will be disclosed in the near future, however, major competitions in Rocket League, CS:GO and Dota 2 have already been announced.
Throughout Gamers8, Razer will supply hardware from their range of gaming peripherals to VIPs and influencers. Moreover, Razer’s products will be featured during the esports competitions, with the company’s logo displayed on the official broadcast.
Similarly to the previous year, a new Gamers8 x Razer collection will be exclusively sold on-site during the festival, and the two parties will also organise raffles for attendees and fans on social media to win some gear.
Flo Gutierrez, Global Esports Director at Razer, commented on the deal: “We’re thrilled to partner with Gamers8 once again for this opportunity. Razer is dedicated to enhancing the gaming experience for gamers worldwide and partnering with the Saudi Esports Foundation for Gamers8 is a demonstration of our commitment to supporting and celebrating the gaming community worldwide. We look forward to another amazing edition of Gamers8.”
Razer is the latest company to be associated with this year’s rendition of Gamers8, as the festival recently also struck a deal with global electronics brand LG for its gaming monitor sub-brand UltraGear.